Top 25 Best Betting Apps On Android & iOS (May 2021)

Betting apps are available from most online operators, and allow you to wager while on the go.

We've ranked all the top UK betting apps in our table below.

Table of Contents

Top 25 Best Betting Apps on Android & iOS of 2021

#1
bet365
  • One of the most popular betting apps in the world
  • Over 140,000 events streamed annually straight to mobile
  • Auto and partial cash out available
T&Cs APPLY, 18+ ONLY

Up to £100 in Bet Credits for new customers at bet365. Min deposit £5. Bet Credits available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. #ad

#2
Betfred
  • Bet live on the go across a huge selection of markets
  • Promotions that are great on any device
  • Availability on the Apple Watch
T&Cs APPLY, 18+ ONLY

New UK & NI customers only. promo code ‘SPORTS60’. Deposit & place first sports bet of £10+ in one bet transaction, at odds of Evens (2.0) +. settled within 60 days. First bet must be on Sports. £30 in Free Bets credited within 48 hours of bet settlement, 7-day expiry. Payment restrictions apply. SMS validation may be required. Max 60 Free Spins on Justice League Comics. 7-day expiry.Full T&Cs apply. #ad

#3
William Hill
  • Full and partial cash outs
  • Beautifully designed and easy-to-use mobile app
  • Promotions perfect for first-time app users
T&Cs APPLY, 18+ ONLY

18+. Play Safe. New customers using Promo code H30 only, Min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply. #ad

#4
bwin
  • Sleek design perfect for some
  • Incredibly fast responses from the app
  • Structured to be as efficient as possible
#5
Ladbrokes
  • Bet £5 and get £20 in free bets
  • Extensive Edit Accumulator feature
  • Grid card enhances mobile experience
T&Cs APPLY, 18+ ONLY

18+ Eligible UK+IRE players. Paypal & some deposit & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 = 4x £5 free bets. Free bets valid for 7 days, stake not returned. No cash-out, restrictions & T&Cs apply. #ad

#6
Colossus_Logo
Colossus Bets
  • Pool-based betting app
  • Still includes Cash Out feature and huge sports selection
  • Join a syndicate with just a click of your mobile device
#7
Coral
  • Timeform feature makes race analysis on small screen easier
  • Live stream schedule lets you organise on the fly
  • Great betting app
T&Cs APPLY, 18+ ONLY

18+. UK+IRE only. Paypal & some deposit & bet types excl. Min first bet £5 a odds 1/2 or more. Tote and Pool excluded. Must be placed within 14 days of account reg. £20 credited as 2 x £10 free bets. Not valid with CashOut. Free bet valid for 7 days. Free bet stake not returned. 18+ T&Cs Apply. #ad

#8
BetVictor
  • Super-fast app makes live betting a blast
  • One of the best-designed mobile experiences out there
  • Casino options also included
T&Cs APPLY, 18+ ONLY

18+ New Customers only. Deposit, opt in and place a £5 qualifying bet at odds of 2.00 or greater within 7 days of opening a new account; excludes cashed out bets. Receive 2x £10 Free Sports Bets, valid on set events only at odds 2.00 or greater, expires in 7 days.  Plus a £10 Game Show Bonus, selected games, wager 40x to withdraw a max of £250. T&Cs Apply, See Below. Please Gamble Responsibly. #ad

#9
Novibet
  • Award-winning betting app
  • Fast and highly responsive
  • £10 free bet for new customers
T&Cs APPLY, 18+ ONLY

18+ | UK new customers only | KYC verified | Max £10 free bet | Min £20 bet | Min odds 7/10 (1.70) | Free bet stake not returned | Certain Markets/sports/payment methods restrictions apply | Qualifying bet must be made within 30 days | Free bet valid for 30 days | T&Cs and General Promotions Terms apply #ad

#10
Marathon Bet logo
Marathonbet
  • Amazing odds
  • Quick Bet feature
  • Deposit £20 get £20
T&Cs APPLY, 18+ ONLY

New Customer Offer - Open to new accounts only. Deposit £20 and turnover your deposit five (5) times on the Sportsbook - trebles and accumulators (with three or more selections only), minimum odds each selection 1/2 (1.50) - and you’ll receive a £20 Free Bet. Additional deposits may be required in order to fulfil the turnover conditions, which must be met within 90 days of depositing. Bets placed using Free Bets or Bonus funds, or bets that have been Cashed Out, do not count towards turnover requirements. The Free Bet will expire seven days after being credited and can only be placed as a win only single bet on the Sportsbook. Free Bet stake not included in returns. #ad

#11
10Bet
  • Fantastic mobile betting app
  • Lots of exciting promotions
  • Quality odds
T&Cs APPLY, 18+ ONLY

New Customers only; Min. deposit £15; Bonus amount 50% of deposit up to £50; Wager deposit and bonus 8x within 30 days; 4/5 Min. single odds or 2/5 min. acca selection odds; Max. stake contribution equal to the initial bonus; Certain bet types and payment methods excluded; See full terms; Terms apply; 18+ #ad

#12
TonyBet
  • Brilliant mobile betting app
  • Top quality odds
  • 100% up to £50
T&Cs APPLY, 18+ ONLY

18+ | New players only | Min deposit req. £10 | bonus must be wagered within 5 days of becoming active|Min Odds 13/20 (1.65) | Max bonus £50 | T&Cs apply #ad

#13
Quinnbet
  • Regular enticing promotions
  • Effortless mobile navigation
  • Competitive odds
#14
SBK logo
SBK
  • New mobile betting app quickly gaining ground
  • Strong social element
  • £20 risk free bet
T&Cs APPLY, 18+ ONLY

New customers only. Deposit £20 using Debit Card, bank transfer or Trustly. Up to your first £20 of losses will be refunded as CASH within 24 hours of qualifying bet having been settled. T&Cs apply. #ad

#15
Unibet
  • App dedicated to sportsbook
  • Tens of thousands of live streamed events every year
  • Other apps dedicated to casino and poker
T&Cs APPLY, 18+ ONLY

18+ begambleaware.org. New customers only. Min deposit £10. Money back as bonus if first bet loses. Wagering requirements: sportsbook 3x at min. odds of 1.40 (2/5), casino 35x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. No deposit required for NI customers. Call 08081699314 to claim. Full T&Cs apply. #ad

#16
Betway
  • Fantastic mobile betting app
  • Slick design works perfectly on a portable screen
  • Thousands of markets to choose from
T&Cs APPLY, 18+ ONLY

New UK customers only. £10 Min Deposit. 100% matched free bet on your first deposit of £10. 1 x wagering at odds of 1.75+ to unlock Free Bets. Debit Card deposits only. This offer is valid for 7 days from your new account being registered. Full Terms apply. 18+. BeGambleAware.org. Bet The Responsible Way. #AD

#17
mr.play
  • Super easy to use app
  • Very nicely designed
  • Lots of casino options available too
T&Cs APPLY, 18+ ONLY

18+ | New players only | Min deposit req. £10 ; excludes deposits via Neteller/Skrill/PayPal/Paysafe | Min Odds 1/1 (2.0) | Max FreeBet £10 | The bet token will not be included in any winnings and cannot be exchanged for real money | T&Cs apply #ad

#18
parimatch
Parimatch
  • Wide range of betting products
  • Great for in-play betting
  • Bet £5 get £30
T&Cs APPLY, 18+ ONLY

New Customers opt in, bet £5 & get 2x £10 Free Bets for set events (odds 2.00+) + £10, Slots Bonus, selected games, 20x wagering to withdraw max £250. Bonuses expire in 7 days. Card Payments only. Additional terms for existing BetVictor customers apply. T&Cs Apply, see below. 18+ | begambleaware.org | Please gamble responsibly. #ad

#19
SportNation
  • Earn rewards points for every sports bet and spin
  • App is example of amazing progress since 2017
  • Only available on iOS currently
T&Cs APPLY, 18+ ONLY

Valid for new UK customers who have registered from 15/02/2021. Qualifying stake must be on Horse Racing, Premier League, Championship or Champions League home or away selections. Free Bets have minimum odds of 1.2. Minimum odds of 1.8 on qualifying bet. Bets on the draw will not qualify for a free bet. Valid once per customer. Free Bet valid for 7 days. Free Bet max winnings is 20x Free Bet stake

#20
Paddy Power
  • Risk-free welcome offer
  • Thousands of live streams available on the go every year
  • Sensational amount of UK horse races
#21
Betfair
  • World’s largest betting exchange on mobile
  • Apps for sportsbook and exchange available on Android and iOS
  • Bet in-play on the go with a huge selection of events
#22
888sport
  • Beautifully designed mobile app
  • Very easy to use
  • Bet £10 get £30 + £10 casino bonus
T&Cs APPLY, 18+ ONLY

Minimum deposit of £10 using deposit code 30F - A qualifying bet is a ‘real money’ stake of at least £10 placed on any sports market - Minimum odds of 1/2 (1.5) - Free bets credited upon qualifying bet settlement and expire after 7 days - Free bet stakes not included in returns - Casino Bonus must be claimed within 7 days • To withdraw bonus/related wins, wager bonus amount x40 within 14 days • Wagering req. vary by game • Deposit methods, Withdrawal restrictions and Full T&C’s apply. #ad

#23
BoyleSports
  • High performance betting app
  • Great betting offers
  • Bet £10 get £10
T&Cs APPLY, 18+ ONLY

18+. Mobile exclusive. Min stake £10. Min odds Evs. First bet only. 30 days to qualify. Free bets expire in 7 days. Cashed out bets won’t apply. Payment method restrictions. UK customers only. One Free Bet offer per customer, household and IP Address only. T&Cs apply #ad

#24
MansionBet
  • Excellent sportsbook app
  • Detailed statistics provided
  • Bet £10 get £20
T&Cs APPLY, 18+ ONLY

New customers only, min deposit and bet £10 (£20 if E/W bet) from UK Debit card only. Paypal not accepted. Min odds evens (1/5 per multi selection). 4x £5 Free Bets valid for 7 days, stake not returned, no cash out. T&Cs apply. #ad

#25
Smarkets
  • Quality exchange betting app
  • Great analysis tools
  • £10 welcome bonus
T&Cs APPLY, 18+ ONLY

1. Once the bonus is credited to your account, losses will be refunded up to the bonus amount. 2. You must deposit at least the qualifying deposit of £20 (or currency equivalent) in a single amount with your first deposit to be eligible for the rebate. 3. To withdraw rebated funds, you must bet at least the qualifying deposit on any combination of markets within the promotional period; otherwise rebated funds will be forfeited. 4. Unused bonuses expire after seven days of being credited to a user account and will be removed after this period. 5. Users making their first deposit by Skrill, Neteller, PayPal or a virtual/prepaid card will not qualify for this promotion. 6. The sign up offer is strictly limited to one per individual, family, household address, email address, same payment account number, and shared computer. 7. This promotion cannot be used in conjunction with any other sign-up promotion. 8. Smarkets standard terms for promotions apply. #ad

Click here to read our extensive expert reviews for each betting app in our top 25!

Best Betting Apps: Top 25

Below is a summarised list of the best betting apps:

1. bet365

2. Betfred

3. William Hill

4. Bwin

5. Ladbrokes

6. Colossus Bets

7. Coral

8. BetVictor

9. Novibet

10. Marathonbet

11. 10bet

12. Tonybet

13. Quinnbet

14. SBK

15. Unibet

16. betway

17. mr.play

18. Parimatch

19. SportNation

20. Paddy Power

21. Betfair

22. 888sport

23. BoyleSports

24. Mansionbet

25. Smarkets

 

 

Best Betting Apps Reviews

Best Sports Betting App #1: bet365

They are one of the biggest betting operators not just in the UK but all across the world, and their dedicated app is every bit worthy of their juggernaut reputation and is a fine contender for best betting app in the UK.

Some people may have been concerned about how the smaller screen would cope with this bookmaker's incredible amount of betting variety and overall content. However, they needn't fear as this is one of the most intuitive, easy to use apps we've come across, without having to sacrifice anything in the way of content.

In fact, with 140,000 live streaming sporting events every year available for your mobile, we've often found ourselves in awe of just how much they've managed to fit on the smaller screen.

When you look at the amount of real money betting markets and the depths of the leagues that they cover, they are simply at the absolute peak of what can be expected from a bookmaker. And that's the case in terms of quality as well as quantity, because all the little touches that make bet365 on a desktop so great, from design to customer service, is all here on the smaller screen on the bet365 app.

Last but not least we have the selection of Cash Out options, which include Auto and Partial Cash Out, as well as the brilliant bet365 Bet Builder and other promotions, meaning this betting experience is as vast and versatile as you could wish for. Head over to our list of 10 reasons to join bet365 to get to know more! Want to know more about Bet Builder features? Check our comprehensive guide!

 

 

Best Sports Betting App #2: Betfred

Back in 2012 Betfred won the prestigious “Innovation in Mobile Award” and although a lot of time has passed since then, we still feel that the quality as well as the creativity which saw them receive that accolade, as well as skyrocket in popularity throughout the years, remains very much intact.

In terms of creativity, consider their Double Delight and Hat Trick Heaven promotion. This provides you with pay-outs on a first goalscorer bet at double or triple the odds if they score the second and/or third goal. This is alongside more traditional options like the Betfred Bet £10 Get £30 in free bets offer.

And of course, all of this is all available on their app alongside a library's worth of real money betting markets and options.

In fact, Betfred mobile app might be a perfect example of that vital mixture of quality and innovation which makes Betfred in general so special, with a brilliant, timeless design, which is as technologically impressive as it is easy on the eye. Want another example? Consider that it is also available, with that astonishing amount of content, on the Apple Watch, which takes betting on the small screen to a whole other level.

 

 

Best Sports Betting App #3: William Hill

They are the self-proclaimed home of mobile betting and considering the sea of quality competition that is out there, that is quite the statement to try and live up to.

But if anyone can make good on such bombastic promise, then it might just be William Hill, one of the best known and most respected bookies in the United Kingdom, with a nearly century-long history and betting shops throughout the country.

Perhaps this would lead some people to worry that William Hill may be a little bit too old fashioned to keep up with the breakneck pace of the world of mobile betting. However, those people underestimate a bookmaker who has managed to adapt and conquer amongst decades and decades of innovation.

Here is no different, from a design perspective the William Hill mobile app, whether you're talking about Android or iOS, is just as seamless and as technically sound as their critically acclaimed desktop equivalent.

The rather conservative aesthetic approach of William Hill actually helps structure such a monster amount of content in a way which is easy to use.

On top of the sheer amount of betting options and quality odds for which William Hill is known, there's also a massive amount of features. This includes the Bet Boost, allowing for better odds on an accumulator, #YourOdds which enables you to create your own bets, partial cashouts live streaming, and a fantastic free bet welcome offer.

 

 

Best Sports Betting App #4: bwin

In contrast to the likes of Casumo who make a significant effort to look as friendly and welcoming as possible, bwin can occasionally put people off with its dark backgrounds and all-business demeanour. And from an aesthetic point of view, we can see why it isn't for everyone, especially if you like your bookmakers to be reassuringly colourful.

And sure, bwin may not have those artistic flourishes. But we like to think that is because bwin doesn't have the time. After all, it is too busy offering one of the most complete online betting experiences in the world.

This internationally beloved sportsbook continues its impeccable standards, from terrific odds, technical brilliance, superfast responses, great promotions and ingenious structure all coming together to create a genuinely brilliant mobile experience.

Also, just as it is true that Bwin's style won't be to everybody's tastes, it will be right for a lot of people. Where some people see cold, others see sleek. Where some people see personality, others see wasted space. And even if it's not right for you aesthetically, it's hard not to respect such a razor-sharp experience.

 

 

Best Sports Betting App #5: Ladbrokes

Another British big hitter is Ladbrokes, just like our previous entry, a massive part of the appeal of the app is both speed and design. The fact that this doesn't make our top 10 best bookies here, really showcases the staggering level of competition.

The positives of a speedy app don't take too much thought to understand. Not only do fast responses make any kind of best betting app more enjoyable, but there are tactical benefits when it comes to live betting, especially on several UK markets at once.

And you may want to spread your bets across lots of different options when you consider the number of new betting markets that are available at Ladbrokes. In those instances, you'll need to be razor-sharp to bet at your best, and the slightest bit of slowdown can damage your ability to make the right call when the moment comes.

And in terms of design, just like the main website itself, the Ladbrokes app might not reinvent the wheel when it comes to looks, but there's no denying just how great it is in terms of ease of use.

There's also a whole host of other incentives to use their mobile app, the £5 get £20 free bet offer is perfect for trying out something new, and the ability to cash out and edit accumulators helps craft a dynamic on the go experience. You can even get the Ladbrokes grid card allowing you to get the best stats and additional rewards.

 

 

Best Sports Betting App #6: Colossus Bets

Plenty of contenders for best betting app try to distinguish themselves from the pack through intelligent design, a different look or even just through sheer quality. None of these things are bad by any means, especially if they can be successful in the latter. And it is undoubtedly true that Colossus Bets indeed does also attempt, and in our opinion succeeds to a great extent, in these methods of standing out as well.

However, one thing that is harder to find is a candidate for best betting app in the UK that approaches the betting market from a completely different angle. With its pool betting-based system, Colossus Bets does precisely that

Of course, they didn't invent pool betting. Indeed, the use of syndicates for betting has been around so long that it is prehistoric compared to the relatively new mobile betting UK market. But, the combination of this age-old idea with new technology is something that makes Colossus Bets special.

If anything, pool betting was made for this kind of connectivity.

Colossus Bets allows people to join precisely the kind of syndicates they want without any fuss.

Everything is just made so easy thanks to social sharing and private and public syndicates. And, of course, there couldn't be a better platform for an idea which is all about being easy to use. You also can enjoy all the perks of a usual sportsbook, including great variety, promotions and cash out. You can even get a consolation prize if you narrowly miss out on winners.

A phenomenal execution of a classic idea.

 

 

Best Sports Betting App #7: Coral

One thing that impresses us about the UK betting scene is how complete it is. Consider Coral and several others on this list as examples.

Coral manages to maintain an excellent selection of traditional betting shops throughout the country, meaning that those who still like to bet in person, especially if they are older and are put off by technology, can still get a wonderful betting experience.

Consider how multi-faceted Coral truly is then, in balancing this with one of the most modern and all-around best mobile apps available.

So good is Coral's live betting app that we would suggest it to be the perfect option for someone who is put off by the idea of gambling on their phone. It's so intuitive and easy to use that we can't imagine any, even the most ardent technophobe, having much of an issue navigating through it.

And there is a lot to navigate through. Coral is known for the incredible amount of betting options its offers, and the Coral mobile app shifts them all over to the smaller screen seamlessly.

Take, for instance, their live stream schedule, which easily allows you to see well in advance what's available. That kind of detail helps Coral stand out from the pack. Other examples include the excellent Coral Build Your Bet feature, which can be used on a massive variety of betting tournaments from the Premier League to the La Liga, and Timeform, which provides all UK and Irish greyhounds with a star rating to make race analysis easy.

 

 

Best Sports Betting App #8: BetVictor

Whenever you ask anyone who has tried out multiple apps, there is no doubt that BetVictor are in the conversation for the absolute best betting app out there.

If someone were to say that it is the best mobile betting experience they've had, and in their opinion the best around, we would consider that to be an entirely respectable view.

A big part of the reason for this is the sheer effortlessness of using the BetVictor app. Make no mistake, getting the amount of betting options and variety to work this well on a smaller screen is a phenomenal achievement.

It's not just the amount of sports available here but also the variety of real money betting markets available for each.

And on top of that, you have the likes of the #PriceItUp bet builder, their Quick Cash Out and Partial Cash Out options, live streaming event-specific promotions and more. They even manage to fit their casino in here without a single sign of slowdown. Not just a great app, but a great technical achievement.

 

 

Best Sports Betting App #9: Novibet

Despite offering an adequate mobile browser website, Novibet have recently got on board with mobile apps by introducing one of their own. Punters on the move can now benefit from downloading the Novibet mobile app to make it easier to wager on events like the Premier League, Cheltenham Festival, The Golf Masters, Wimbledon tennis and so much more.

 

 

Best Sports Betting App #10: Marathonbet

If odds are at the top of your priority list, stop right here. Marathonbet have built a reputation for delivering outstanding prices on a wide range of betting markets, and with a reliable mobile app to boot, value is always at a punter’s fingertips.

Much like the desktop version, the Marathonbet mobile app is straight to the point. You’re able to filter events according to sport and competition, as well as most popular. The Quick Bet feature is perfect if you want to place bets in a flash, and the ability to bookmark events is also a real time-saver.

Key statistics like head to head record, form and current standings can be displayed for every match, and you’ll be able to follow a handy in-play graphic to help keep up with live events. All things considered, in terms of value for money coupled with ease of use, the Marathonbet mobile app is a smart way to go. Plus, the Marathonbet Sign Up Offer is also available via mobile! Just use the correct Marathonbet Promo Code BONUS20.

 

 

Best Sports Betting App #11: 10bet

10bet mobile

You’d expect a bookie as established as 10bet would have a reliable mobile betting app, and they certainly do. The 10bet app boasts a user-friendly layout with all sports accessible through the side bar. There are over 60,000+ events every month, including 25,000+ in-play matches and these range across all kinds of sports, including more niche ones like Gaelic Hurling, Floorball and a variety of winter sports.

 

Best Sports Betting App #12: Tonybet

TonyBet UK are underrated in many respects, and nowhere is that truer than with their exquisite mobile app. Available on Android, ios, and even with a version build exclusively to take advantage of the size and features of the iPad, it is clear that no expense or effort has been spared.

They have provided consistent updates over the last decade, steadily improving their mobile quality to a world class standard. In fact, before an update in 2015, they had rather a weak reputation for mobile quality. Considering how exceptional they are now, it seems strange to imagine, and is a testament to their dedication.

The first place their constant improvements are apparent is in their smooth, slick and easy to use design, true for all available devices. This is even more impressive when you consider that their massive library of sports betting, casino and poker rooms are all available on a single app. Many, even amongst the absolute best betting apps in the world, struggle with that kind of balance and have to use multiple apps. So, it’s an incredible achievement that you are able to do all this with a touch of a screen. The triumphant result of many years of hard work.

 

 

Best Sports Betting App #13: Quinnbet

Family-run Irish bookie Quinnbet are growing in popularity among Irish and UK punters by the minute. That’s hardly surprising when you consider they’ve got a variety of quality gambling products to enjoy. Of course, we appreciate the Quinnbet sportsbook most, owing to their wide range of betting markets, rewarding promotions and competitive odds.

Their design isn’t going to dazzle you, but that’s a positive in our eyes. They’ve opted for the traditional black-on-white colour scheme, making it very easy on the eye. Everything is neatly placed and well-thought-out, so you never have to fuss about finding your next bet.

The Quinnbet app will make your life easier, allowing you to jump back into the action at the tap of a button, without having to log in every time. Those that love playing on the go will especially love the simplicity this app affords, ensuring that placing a wager is always a smooth, easy process.  

 

 

Best Sports Betting App #14: SBK

SBK footballl

The SBK app is rapidly becoming one of the most downloaded sportsbook apps on the market. Powered by one of the leading betting exchanges in Smarkets, this app features a tremendous range of markets for over 20 sports, including football, NBA basketball, the NFL, as well as for political events all around the world, including the UK.

Like the Smarkets app, the design is instantly appealing, slick and very easy to use. There are also some exciting features, such as the ability to share predictions and tips and viewing other users’ track records.

 

Best Sports Betting App #15: Unibet

Although we are of course focused on bookmakers that are available to players in the United Kingdom we think it is worth pointing out the international appeal of this bookmaker. Unibet are available in over 100 countries and boast over 11 million customers.

The reason we are pointing this out isn't just to brag on their behalf but to point out the fact that wherever Unibet have gone, they have been a consistent and undeniable success.

When every single market you touch recognises your excellence, it really can't be denied the sheer quality Unibet offer.

It can be seen all over their brilliant betting website, which manages to balance style and sophistication with an impressive selection of pre-match and live betting options, great promotions, top customer service and more.

And of course, that consistency means that their app is every bit as impressive as everything else this absolute colossus of a brand touches.

The Unibet app is beautifully designed, guarantees best odds across its incredible array of betting markets, has thousands upon thousands of live-streamed sporting events throughout the year, and remains one of the most accessible mobile experience we have come across.

Also, if it's what you're interested in, they even have dedicated apps for their casino, poker and lottery content. They've had immense success, and based on this app, have deserved every bit of it.

 

 

Best Sports Betting App #16: betway

How did they manage to achieve such near universal acclaim? The first impression they provide with welcome bonuses for each and every app is certainly a great start, take their delicious £30 in free bets sportsbook offer as one example. And you can back that up with all the greatness you’ve come to expect from the desktop version, with just as amazing a selection of sports markets, great features like cash out and #BetYourWay, an incredible variety of casino software developers and arguably the finest live casino in the business.

Fitting all this in has meant the need for more than one app is necessary, but we consider all of them here to be part of one brilliant betting family. Plus, it is clear from their innovative, mobile focused design, that every other effort has been made to make these apps as user friendly as possible in every other way.

You only need to look at the feedback on the App Store (It’s also readily available for Android users) to know this one is pretty special. At the time of writing it stands at 4.7 out of five from tens of thousands of ratings, in our experience a level of feedback pretty much unheard of outside of the absolute elite on mobile betting. And in case you were thinking this might be some kind of fluke, consider that they have several apps across their many different betting products, sports, Vegas and live casino for instance, and all of them are just as revered by the people who matter the most, their customers.

 

 

Best Sports Betting App #17: mr.play

Detailed review coming soon.

 

 

Best Sports Betting App #18: Parimatch

Review coming soon.

 

Best Sports Betting App #19: SportNation

There's little doubt where SportNation‘s loyalties lie, after all, it is right there in the title.

With that said a casino, in fact, even a live casino, is available, and for those interested it also manages to be an excellent product both on the desktop and the mobile versions of the website.

Back to the sportsbook and we still can't believe that this is a bookmaker that has only been around since 2017. The maturity and quality displayed on this app is something you would expect from the kind of bookmaker that has been around for decades.

In fact, they may topple a lot of the betting world's juggernaut's in terms of sheer generosity as they reward every bet made in some form or another.

This is done partly through rewards points, which can be redeemed through free bets and bonuses. But there's even more to come with daily price boosts, best odds guaranteed on horse racing and various promotions.

The only real drawback to SportNation is that at the time of writing their app is only available to iOS users.

We assume that is a side effect of them being around for such a short period, and we hope it changes soon because we'd love for more people to be able to enjoy all they have to offer. For those who do have an iOS device, this is one young bookmaker that has a whole world of potential.

 

 

Best Sports Betting App #20: Paddy Power

Another one of the critical pillars of the UK gambling scene, on or offline, is Paddy Power. They have transformed themselves not just into Ireland's biggest bookmaker in their thirty plus years in the gaming world, but also into a truly modern, comprehensive betting experience.

Their betting app is a massive part of that, the perfect avenue to explore the many other ways in which Paddy Power has moved effortlessly with the times. They remain a great traditional bookmaker, with over 600 physical stores, as well as one which can stand up with the best of the best when it comes to technology.

You don't even need to take our word for it. Not only do we think the Paddy Power mobile app, whether you're enjoying in on Android or iOS, is fantastic, based on the reviews found on the likes of the app store, but it also appears that plenty of people agree with us.

And it's little surprise, with over 100,000 live-streamed sporting events, an improved design with terrific navigation and super-fast response times. It's hard to think of many ways that the Paddy Power app could provide a better customer experience. Not yet registered? Make sure to check out the Paddy Power Sign Up Offer before!

 

 

Best Sports Betting App #21: Betfair

When we say that Betfair is a legendary bookmaker, we aren't exaggerating.

They are the world's largest betting exchange, considering that betting exchanges get better when more people are involved that's a real benefit rather than a brag. They also invented the absolute game-changing Cash Out feature.

And they remain an absolute beacon of excellence in the gaming world today.

They've expanded beyond the betting exchange, offering a traditional sportsbook alongside their best-known feature, meaning that however you like to bet, you'll be able to find it here.

And it's no afterthought, not an addition made simply to appeal to a broad audience. Their sportsbook, just like the betting exchange, is rich full of content. Whether you're looking to bet on the finals of the World Cup or something more modest, if you can find it anywhere, there's an excellent chance you'll find it here.

If you're wondering why we're not talking about the Betfair app just yet, well, that's because we are.

That's because Betfair has achieved what every best betting app candidate should strive to and that's an app which can offer everything its bigger brother can. This includes excellent promotions in-play betting and live streaming. They even have an advantage when it comes to racing notifications sent direct to your phone. The only key difference for Betfair is that the sportsbook and the betting exchange are separate apps (both available on Apple and Android), but considering the result, we don't think many will mind.

 

 

Best Sports Betting App #22: 888sport

888sport might not have been around as long as some of the others in this list. There's also a good chance that it is not as well known. However, they have managed to craft a betting experience on mobile (and on their desktop of course) that can compete with the best of the best.

First off, they can match up to the overwhelming majority of the competition when it comes to ease of use. Their search function is one of the best we have come across, and when you have as much to offer as 888sport including over 2000 live sporting events a week, such a feature is vital.

This quality is also seen through customer service, who are available 24/7, meaning that not only can you bet wherever you want, but you can also get help there as well. On top of that, they've even included a Bet £10 Get £30 in free bets, alongside other promotions like price boost to help sweeten the deal for mobile customers.

And all this extra effort has very clearly paid off with generally excellent reviews on the Apple app store. The 888sport mobile app also gets a big thumbs up for us, and it's good to see that most people agree with us.

Finally, that orange colour scheme remains lovely to look at, what else could you possibly want?

 

 

Best Sports Betting App #23: BoyleSports

BoyleSports has a distinctly different tone to Bwin. While it might remain fairly conservative design-wise, its colour scheme and all-around aesthetic feel much more traditional than its too cool for school competitor. With that said we think our last couple of picks have much more in common than you might realise.

First and foremost, Boylesports is another example where substance is more important than style. That isn't to say Boylesports looks terrible, we happen to think it is rather easy on the eye, but there's absolutely nothing here that doesn't have a point to it. Everything is content that is useful to you with no additional fat. For that reason, the BoyleSports app, just like the sportsbook itself, might be busy, but it is busy with things that are there to make your experience online better.

Efficiency can also be seen in its super quick results on horse racing, which are updated instantly after the horses past the post. And of course, the whole website itself works beautifully on a technical and structural level. Another area in which Boylesports excels is with personalised content, not only is what you see all relevant, but it's often tailored personally to your betting needs. Combine this with a world-class cash-out option and an exciting BoyleSports sign up offer and you are onto a winner.

 

 

Best Sports Betting App #24: MansionBet

This bookmaker combines so much of what we have loved about other picks in a way which is uniquely its own.

For instance, Mansion Bet is, in our opinion, every bit as slick as the wonderful Bwin. It has also managed to win the Online Casino Operator award as recently as 2018. Plus, for those of you who prefer to use websites that have more mainstream credentials, this is an operator that you may have seen sponsoring Premier League side Bournemouth, as well as supporting Newcastle United.

And their love of sports is not just for show. MansionBet backs it up with an awesome amount of betting markets not just in the world of the best football betting apps but across everything from E-Sports to Aussie Rules Rugby, and much more in between. This is combined with price boosts and promotions such as faller insurance, meaning you get your money back up to £25 if your horse falls, and a generous Welcome Bonus up to £50

But perhaps the best thing it has in common with all the great picks on our list is that it manages to translate its excellent all around bookmaker perfectly to portable options, with an app that doesn’t just have our seal of approval, but the approval of many fans throughout the UK.

 

 

Best Sports Betting App #25: Smarkets

As one of the front-runners in a niche field, betting exchange Smarkets provide their customers with an excellent live betting app. Available on both Android and Apple, the Smarkets app’s theme is designed in line with the desktop version, with white, green, and blue colours set upon a dark background.

The betting platform enables peer-to-peer trading on sporting events, current affairs and political events. It’s a great tool for any of you matched bettors out there, since the commission rate for winning bets is a meagre 2%. Lest we forget, after downloading their app don’t forget to deposit £20 to receive a generous £10 bonus.

 

Which are the Best Betting Apps, and Why?

Discover the finest betting apps of May 2021 with our comprehensive guide on the best betting sites you can download to your mobile device, with a look at key features that can help you find your perfect portable match.

We know that finding not only a top-quality sports betting app, but one which is perfect for you and your needs, can sometimes seem like an overwhelming task. That’s why we’ve brought together this comprehensive guide, providing you with detailed recommendations including standouts across different considerations and features so you have all the tools you need to make an informed pick, and ultimately, to make better bets.

The critical problem with finding the best sports betting app is that with the sheer amount of choice out there, it can make knowing where to start a tricky proposition.

There are dozens if not hundreds of top tier possibilities. Knowing not only where to separate the good from the bad, but also which amongst them best suits you, leads a lot of people to settle for less. However, that's not going to cut it here at ThePuntersPage because we always aim to find you the best possible fit tailored precisely to your needs.

However, we can't know what all of our readers' preferences are. You could be someone who has never used a live betting app before and is looking for the top sports betting app that's as user-friendly and as easy to understand as possible. Or, you could be after something more specific or intricate.

We, therefore, concluded that the best thing to do would be to go through our top 20 of the best betting apps out there for your consideration. Usually, we would just do a top 10 best bookies in this situation, but there was simply too many to choose from.

From top to bottom we consider every bookmaker on this list worth your while. It's vital to note that our standards for all our recommendations here remain the same outside the quality of the betting app itself. What we mean is that all are properly licensed, by the likes of the UK Gambling Commission, have trustworthy payment methods and deposit methods. On top of that, these sites offer high-quality experiences from opening a new account to their customer service. In other words, if they are recommended here, they are not just excellent betting apps, they are great bookmakers in general. 

That said, beyond those strict general standards we are here to focus on what makes them standouts as betting apps, and we've let you know what we think makes them great so you can decide for yourself which one is right for you.

 

Best Sports Betting App #25: Smarkets

As one of the front-runners in a niche field, betting exchange Smarkets provide their customers with an excellent live betting app. Available on both Android and Apple, the Smarkets app’s theme is designed in line with the desktop version, with white, green, and blue colours set upon a dark background.

The betting platform enables peer-to-peer trading on sporting events, current affairs and political events. It’s a great tool for any of you matched bettors out there, since the commission rate for winning bets is a meagre 2%. Lest we forget, after downloading their app don’t forget to deposit £20 to receive a generous £10 bonus.

 

Best Live Betting Apps

Perhaps the most impressive part of betting on the go is the ability to bet and stream live sports directly to your mobile device. Just think of all that power in your pocket, the ability to not only see the greatest athletes in the world compete whenever and wherever you want, but also to be able to respond to those contests in real time with your predictions.

This isn’t just incredibly technically impressive and convenient; it also completely changes betting, in a rather revolutionary way. Live betting in general means that betting is transformed from a fixed decision before an event begins to something much more fluid, an ongoing battle of wits until the final whistle is blown. Live betting apps go even further, meaning that your ability to react is constant, unbroken, you can strike from anywhere. This is a shift of power directly from the bookmaker to the bettor, live betting apps are one of the most powerful arrows in your mighty betting bow.

But, not all of those jagged tips are as equally sharp across all bookmakers. So, who stands tall  among the finest betting apps? It is an incredible challenge with so many great possible candidates, so believe us when we say these three are very special indeed to have made our trio of the absolute finest.

The Greatest Live Betting Apps

Just to be clear, some people may consider other live betting apps as their favourites, and that is absolutely fine. We all have different preferences, and our top three might not be yours. However, we do think these three represent the absolute cream of the crop, the point where disagreement comes down to what you prefer rather than anything being objectively better. They are also three that we think have mass appeal and will be right for a lot of people. So, even if they don’t end up being your top pick for best live betting apps, they are still a great place to start. With that in mind, here’s our top picks.

  1. Betfred

The design innovations and ingenuity of Betfred really do pay dividends in the fast-paced world of live betting apps. It means you can follow and respond to the action as swiftly as it happens. Great structure is also always important, but especially when the complexion of a game can change at the drop of a hat. You need to be able to find everything you need in a moment, and you can with Betfred. Not only that but they have the technical prowess to allow you to follow your favourite sports in real time, whether that is through live streaming or via detailed graphical and statistical live coverage. Mix all this with great promotion, generousodds and award-winning creativity and you come away with our number one pick.

  1. SportNation

In terms of its live product, it was only the fact that SportNation is solely available to ios users which landed it at number two. In a way that has made this impossible choice something we can manage, because were it not for that then we would have an incredibly tough time prying SportNation and Betfred apart in this list of best live betting apps.

For starters, the market variety here, from the biggest tournament to the lower leagues, is absolutely unheard of from most live betting apps. The quality of the design is outstanding, if you fail to notice an opportunity, it is never the fault of this sublime mobile option. Plus, their rewarding every bet rewards  policy also extends to live betting apps bets, meaning you’re never missing out. And their massive selection of live streamed horse and greyhound races? The jewel in their already glimmering crown.

  1. bwin

It is like bwin took everything we love about the best betting apps and put their unique stamp on it. In-play animation means that there’s real creativity added to the presentation here, cleverly interwoven in a way which never gets in the way of the facts of the game. In fact, can even help you absorb all the vital information which always comes to your fast on the finest live betting apps. We love creativity, so that’s a big tick. We also love live streaming, and over 20 sports available to livestream on your phone makes them one of the best live betting apps in that regard too. All of this is backed up by a live betting selection and product that can stand up to their awesome pre-match app performance, worthy of being considered among the absolute best.

 

What Makes a Great Sports Betting App – Our Standouts

 

apple app store

 

That's a lot of information to take in, so to make things even easier we've broken things down into categories that generally rank as people's most important factors when considering what bookmaker and best betting app to go on their mobile betting journey with.

We may pick some more than once for different categories, some are just that good, and do keep in mind that if it doesn't appear here that by no means indicates that any of these bookmakers are bad in that particular field. It's that some we felt deserve a little extra credit for going above and beyond in that regard.

Top 25 Best Betting Apps on Android & iOS of 2021

#1
bet365
  • One of the most popular betting apps in the world
  • Over 140,000 events streamed annually straight to mobile
  • Auto and partial cash out available
T&Cs APPLY, 18+ ONLY

Up to £100 in Bet Credits for new customers at bet365. Min deposit £5. Bet Credits available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. #ad

#2
Betfred
  • Bet live on the go across a huge selection of markets
  • Promotions that are great on any device
  • Availability on the Apple Watch
T&Cs APPLY, 18+ ONLY

New UK & NI customers only. promo code ‘SPORTS60’. Deposit & place first sports bet of £10+ in one bet transaction, at odds of Evens (2.0) +. settled within 60 days. First bet must be on Sports. £30 in Free Bets credited within 48 hours of bet settlement, 7-day expiry. Payment restrictions apply. SMS validation may be required. Max 60 Free Spins on Justice League Comics. 7-day expiry.Full T&Cs apply. #ad

#3
William Hill
  • Full and partial cash outs
  • Beautifully designed and easy-to-use mobile app
  • Promotions perfect for first-time app users
T&Cs APPLY, 18+ ONLY

18+. Play Safe. New customers using Promo code H30 only, Min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply. #ad

#4
bwin
  • Sleek design perfect for some
  • Incredibly fast responses from the app
  • Structured to be as efficient as possible
#5
Ladbrokes
  • Bet £5 and get £20 in free bets
  • Extensive Edit Accumulator feature
  • Grid card enhances mobile experience
T&Cs APPLY, 18+ ONLY

18+ Eligible UK+IRE players. Paypal & some deposit & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 = 4x £5 free bets. Free bets valid for 7 days, stake not returned. No cash-out, restrictions & T&Cs apply. #ad

#6
Colossus_Logo
Colossus Bets
  • Pool-based betting app
  • Still includes Cash Out feature and huge sports selection
  • Join a syndicate with just a click of your mobile device
#7
Coral
  • Timeform feature makes race analysis on small screen easier
  • Live stream schedule lets you organise on the fly
  • Great betting app
T&Cs APPLY, 18+ ONLY

18+. UK+IRE only. Paypal & some deposit & bet types excl. Min first bet £5 a odds 1/2 or more. Tote and Pool excluded. Must be placed within 14 days of account reg. £20 credited as 2 x £10 free bets. Not valid with CashOut. Free bet valid for 7 days. Free bet stake not returned. 18+ T&Cs Apply. #ad

#8
BetVictor
  • Super-fast app makes live betting a blast
  • One of the best-designed mobile experiences out there
  • Casino options also included
T&Cs APPLY, 18+ ONLY

18+ New Customers only. Deposit, opt in and place a £5 qualifying bet at odds of 2.00 or greater within 7 days of opening a new account; excludes cashed out bets. Receive 2x £10 Free Sports Bets, valid on set events only at odds 2.00 or greater, expires in 7 days.  Plus a £10 Game Show Bonus, selected games, wager 40x to withdraw a max of £250. T&Cs Apply, See Below. Please Gamble Responsibly. #ad

#9
Novibet
  • Award-winning betting app
  • Fast and highly responsive
  • £10 free bet for new customers
T&Cs APPLY, 18+ ONLY

18+ | UK new customers only | KYC verified | Max £10 free bet | Min £20 bet | Min odds 7/10 (1.70) | Free bet stake not returned | Certain Markets/sports/payment methods restrictions apply | Qualifying bet must be made within 30 days | Free bet valid for 30 days | T&Cs and General Promotions Terms apply #ad

#10
Marathon Bet logo
Marathonbet
  • Amazing odds
  • Quick Bet feature
  • Deposit £20 get £20
T&Cs APPLY, 18+ ONLY

New Customer Offer - Open to new accounts only. Deposit £20 and turnover your deposit five (5) times on the Sportsbook - trebles and accumulators (with three or more selections only), minimum odds each selection 1/2 (1.50) - and you’ll receive a £20 Free Bet. Additional deposits may be required in order to fulfil the turnover conditions, which must be met within 90 days of depositing. Bets placed using Free Bets or Bonus funds, or bets that have been Cashed Out, do not count towards turnover requirements. The Free Bet will expire seven days after being credited and can only be placed as a win only single bet on the Sportsbook. Free Bet stake not included in returns. #ad

#11
10Bet
  • Fantastic mobile betting app
  • Lots of exciting promotions
  • Quality odds
T&Cs APPLY, 18+ ONLY

New Customers only; Min. deposit £15; Bonus amount 50% of deposit up to £50; Wager deposit and bonus 8x within 30 days; 4/5 Min. single odds or 2/5 min. acca selection odds; Max. stake contribution equal to the initial bonus; Certain bet types and payment methods excluded; See full terms; Terms apply; 18+ #ad

#12
TonyBet
  • Brilliant mobile betting app
  • Top quality odds
  • 100% up to £50
T&Cs APPLY, 18+ ONLY

18+ | New players only | Min deposit req. £10 | bonus must be wagered within 5 days of becoming active|Min Odds 13/20 (1.65) | Max bonus £50 | T&Cs apply #ad

#13
Quinnbet
  • Regular enticing promotions
  • Effortless mobile navigation
  • Competitive odds
#14
SBK logo
SBK
  • New mobile betting app quickly gaining ground
  • Strong social element
  • £20 risk free bet
T&Cs APPLY, 18+ ONLY

New customers only. Deposit £20 using Debit Card, bank transfer or Trustly. Up to your first £20 of losses will be refunded as CASH within 24 hours of qualifying bet having been settled. T&Cs apply. #ad

#15
Unibet
  • App dedicated to sportsbook
  • Tens of thousands of live streamed events every year
  • Other apps dedicated to casino and poker
T&Cs APPLY, 18+ ONLY

18+ begambleaware.org. New customers only. Min deposit £10. Money back as bonus if first bet loses. Wagering requirements: sportsbook 3x at min. odds of 1.40 (2/5), casino 35x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. No deposit required for NI customers. Call 08081699314 to claim. Full T&Cs apply. #ad

#16
Betway
  • Fantastic mobile betting app
  • Slick design works perfectly on a portable screen
  • Thousands of markets to choose from
T&Cs APPLY, 18+ ONLY

New UK customers only. £10 Min Deposit. 100% matched free bet on your first deposit of £10. 1 x wagering at odds of 1.75+ to unlock Free Bets. Debit Card deposits only. This offer is valid for 7 days from your new account being registered. Full Terms apply. 18+. BeGambleAware.org. Bet The Responsible Way. #AD

#17
mr.play
  • Super easy to use app
  • Very nicely designed
  • Lots of casino options available too
T&Cs APPLY, 18+ ONLY

18+ | New players only | Min deposit req. £10 ; excludes deposits via Neteller/Skrill/PayPal/Paysafe | Min Odds 1/1 (2.0) | Max FreeBet £10 | The bet token will not be included in any winnings and cannot be exchanged for real money | T&Cs apply #ad

#18
parimatch
Parimatch
  • Wide range of betting products
  • Great for in-play betting
  • Bet £5 get £30
T&Cs APPLY, 18+ ONLY

New Customers opt in, bet £5 & get 2x £10 Free Bets for set events (odds 2.00+) + £10, Slots Bonus, selected games, 20x wagering to withdraw max £250. Bonuses expire in 7 days. Card Payments only. Additional terms for existing BetVictor customers apply. T&Cs Apply, see below. 18+ | begambleaware.org | Please gamble responsibly. #ad

#19
SportNation
  • Earn rewards points for every sports bet and spin
  • App is example of amazing progress since 2017
  • Only available on iOS currently
T&Cs APPLY, 18+ ONLY

Valid for new UK customers who have registered from 15/02/2021. Qualifying stake must be on Horse Racing, Premier League, Championship or Champions League home or away selections. Free Bets have minimum odds of 1.2. Minimum odds of 1.8 on qualifying bet. Bets on the draw will not qualify for a free bet. Valid once per customer. Free Bet valid for 7 days. Free Bet max winnings is 20x Free Bet stake

#20
Paddy Power
  • Risk-free welcome offer
  • Thousands of live streams available on the go every year
  • Sensational amount of UK horse races
#21
Betfair
  • World’s largest betting exchange on mobile
  • Apps for sportsbook and exchange available on Android and iOS
  • Bet in-play on the go with a huge selection of events
#22
888sport
  • Beautifully designed mobile app
  • Very easy to use
  • Bet £10 get £30 + £10 casino bonus
T&Cs APPLY, 18+ ONLY

Minimum deposit of £10 using deposit code 30F - A qualifying bet is a ‘real money’ stake of at least £10 placed on any sports market - Minimum odds of 1/2 (1.5) - Free bets credited upon qualifying bet settlement and expire after 7 days - Free bet stakes not included in returns - Casino Bonus must be claimed within 7 days • To withdraw bonus/related wins, wager bonus amount x40 within 14 days • Wagering req. vary by game • Deposit methods, Withdrawal restrictions and Full T&C’s apply. #ad

#23
BoyleSports
  • High performance betting app
  • Great betting offers
  • Bet £10 get £10
T&Cs APPLY, 18+ ONLY

18+. Mobile exclusive. Min stake £10. Min odds Evs. First bet only. 30 days to qualify. Free bets expire in 7 days. Cashed out bets won’t apply. Payment method restrictions. UK customers only. One Free Bet offer per customer, household and IP Address only. T&Cs apply #ad

#24
MansionBet
  • Excellent sportsbook app
  • Detailed statistics provided
  • Bet £10 get £20
T&Cs APPLY, 18+ ONLY

New customers only, min deposit and bet £10 (£20 if E/W bet) from UK Debit card only. Paypal not accepted. Min odds evens (1/5 per multi selection). 4x £5 Free Bets valid for 7 days, stake not returned, no cash out. T&Cs apply. #ad

#25
Smarkets
  • Quality exchange betting app
  • Great analysis tools
  • £10 welcome bonus
T&Cs APPLY, 18+ ONLY

1. Once the bonus is credited to your account, losses will be refunded up to the bonus amount. 2. You must deposit at least the qualifying deposit of £20 (or currency equivalent) in a single amount with your first deposit to be eligible for the rebate. 3. To withdraw rebated funds, you must bet at least the qualifying deposit on any combination of markets within the promotional period; otherwise rebated funds will be forfeited. 4. Unused bonuses expire after seven days of being credited to a user account and will be removed after this period. 5. Users making their first deposit by Skrill, Neteller, PayPal or a virtual/prepaid card will not qualify for this promotion. 6. The sign up offer is strictly limited to one per individual, family, household address, email address, same payment account number, and shared computer. 7. This promotion cannot be used in conjunction with any other sign-up promotion. 8. Smarkets standard terms for promotions apply. #ad

Great Design: Looks

There are two key facets to design, and because one app might stand out in one regard and not the other, we thought it best to break them up here.

The first is, of course, what a website looks like and its general tone and aesthetic.

This is a tricky one because this comes down to personal preference. We can't tell you what looks good, so the best bookmaker in the UK is in this category subjective. So, for our picks, we've simply gone for ones which are visually striking in one way or another and are worth checking out. But of course, any look that you prefer is the best one for you.

Standouts: Casumo, Bwin, Mr Green

Great Design: Technical

Now onto the technical side of things, just to clarify what we're looking for here are betting apps which we think stand out as exceptional in terms of how well they work, how quickly they respond and how they are structured.

This, of course, has significant implications for some other things we are going to be looking at, especially in the fast-paced world of live app betting. Before we pick our standouts, we'd like to point out that none on our list are anything less than very good in this regard, but there were a couple we'd like to give extra attention to.

Standouts: bwin, bet365, Ladbrokes

Quality Promotions

The usual rules when it comes to what makes a good promotion, of course, apply on mobile precisely as they would on the desktop version.

However, we do give some extra credit to those who have a mobile-exclusive promotion. However, we still think the general quality of all promotions combined must always be considered as most important.

Not only are we looking at variety here, but we are also looking at terms and conditions to ensure that the promotions offered present real-world value to those using them.

Standouts: William Hill, SportNation, 10Bet

Large Variety of Betting Markets

Even if you are someone who likes to stick to the more popular sports like Horse Racing, Golf or Tennis, a large variety of betting markets is still something which should be considered a big plus.

For starters, markets don't just refer to the number of sports that are available. It also means that there are more betting options for each sport.

Make sure to check out our detailed 2021 sports calendar so you don't miss any events over the next year!

The betting world has become much more varied, meaning you often have dozens upon dozens of markets to choose from on a single game.

Even if you are content with the most basic amount of options, say, you're only interested in betting on significant tournaments like the Euros for a team to win, then all these extras do nothing to take away from your enjoyment meaning that variety can only be considered to be a good thing.

As you may expect, it's the heavy hitters which stand out most here.

Standouts: bet365, Betfred, 888sport

Live Offer

Perhaps the best reason to get betting on your phone is the ability to bet live, in real-time, from wherever you are.

If you showed someone from before the days of online gaming all the leaps in technology that have been made, this combined with our next entry is what we think would likely impress them the most.

Getting a tremendous live experience on mobile combines so much of what we're already talked about, you'll need an excellent betting selection and technical prowess to make this experience smooth and easy to use, and here's some which we think achieved precisely that.

Standouts: Unibet, bwin, BoyleSports app

Live Streaming

This is one area that is so complicated, and so technically difficult to pull off that a considerable number of bookmakers simply cannot manage it.

In fact, we usually point out in the cases of lesser-known bookmakers that it often isn't their fault as they simply aren't able to make live streaming a reality on their platform just yet.

Amongst those that do it remains a considerable challenge to get live streams that not only work but do so seamlessly and matching that with the live betting experience further complicates matters.

However, when done right, it is a thing of beauty, and here are some examples where that is absolutely the case.

Standouts: bet365, Paddy Power, Coral

Cash Outs & Bet Builder

Often bookmakers include Cash-outs and Bet Builder in their promotional sections and while we can see the logic behind that, we honestly think that they are such a vital part of the betting experience that they deserve their own consideration.

Plus, unlike traditional promotions, the effect of the Cash Out and the Bet Builder is to provide more excellent options on how you bet, as opposed to things like added cash bonuses.

So many bookmakers provide excellent Cash Outs & Bet Builders that picking just a few was tough, but here's some which stood out to us.

Standouts: Betfair, LeoVegas, William Hill

Customer Service

We've talked about how great it is to be able to place bets from anywhere and at any time.

However, without excellent customer service, there could be a severe downside to this. What if you have an issue and you are well away from any kind of desktop? That's why customer service is every bit as vital a part of a quality mobile experience as it would be at home on a laptop.

No matter how good any bookmaker is, people occasionally need help. Here are some examples of operators that we think were great at assisting whenever we needed it.

Standouts: 888sport, Casumo, BetVictor

Uniqueness

This is something a little bit different, but we thought it was essential to also give credit to those bookmakers who think a little bit outside the box.

We're talking about the likes of BetBull with its mobile-only social approach, Colossus Bets with its pool-based betting, Betfair with its pioneering betting exchange, or even uniqueness from a design perspective like we see from Casumo. Not to mention the unique touches you'll see made by major bookmaker like Ladbrokes' grid card.

No one thing makes a website unique, and we can't tell you what will stand out to you, but there needs to be a shout out to all the innovators that make online betting in the UK so attractive.
These are very much just the tip of the iceberg.

Standouts: BetBull, Betfair, Colossus Bets

 

Browser vs Dedicated App

We've focused solely on apps for this article, but we do think it is essential to make clear that if a bookmaker does not have an app that does not mean it cannot be a worthwhile mobile experience.

Plenty of betting operators instead choose to go with a dedicated mobile app; in other words, a mobile version of the website you can access through your browser. And there are advantages to the browser method.

The first is that it is available to all users, that means that anyone, on any kind of mobile device, should be able to enjoy the mobile website. This positive also compounds its greater cost-effectiveness, which means that smaller websites that don't have the resources to build two high-quality apps for both Android and iOS users can still provide an excellent experience. Another final benefit is that users don't have to update.

However, we would have to say that the benefits of a mobile app, assuming the bookmaker has the expertise available to craft it to a high level, far outweighs the mobile website in terms of sheer possibilities. You can have a much more intuitive interface, the ability to customise the experience to the user, and you can use the app offline. In general, there are many more ways in which to create greater interactivity between the user and the app.

A lack of a sports betting app is by no means a reason to write off a mobile experience, many of them are very good. However, we think when it comes to the best of the best, the best betting app tends to come out on top.

 

Other Kinds of Betting Apps

We've mentioned this in brief when discussing some of our favourite betting apps but just to reiterate there are plenty of apps if you are also interested in casino betting. You can often even get dedicated apps for things like Bingo and Poker, often all from the same bookmaker, and some even have all of these included in a single best betting app. While we haven't talked about it as much as the sportsbook side of things because that is always our focus, rest assured, casino betting fans, there's plenty out there for you.

 

A Brief History of Betting on the Go

The history of mobile betting is tied to the rise of gambling online in general and in the UK that began in 1996 with William Hill as the first online bookmaker launched. However, it had been available elsewhere for a few years earlier.

In fact, by 1996, the USA had already wagered $60 million online.

By 1998, revenues had topped $830 million according to global consulting firm Frost and Sullivan.
Some other big hitters arrived at the turn of the millennium with Ladbrokes and Betfair both getting their start online in 2000.

The growth of the UK market and international market was so substantial that one bookmaker offered 500-1 odds that no brick and mortar betting shops would exist in ten years.

Not only was that wrong, but we've seen greater and greater integration between the traditional betting shop, online and mobile betting since that time.

Speaking of mobile betting, the UK's first mobile website finally arrived in 2003, a seven-year journey from our first online bookmaker. Throughout the rest of the decade, more and more notable names went mobile.

A huge factor was the launch of the iPhone in 2007 and the improvement of technology in the mobile world more generally.

Once the idea of going online on your phone, in general, seemed ridiculous. By the end of the noughties, we could see the possibilities of advanced, interactive best betting apps, the kind we enjoy today.

Further advancement came in 2011 with the Cash Out feature launched by Betfair, which would revolutionise betting online and on the go.

Another massive development since has been the popularisation of bet builder and live streaming features, and they remain some of the most sought-after features people look for in a mobile app to this day.

Throughout the last decade and into the 2020s, we've seen mobile apps become so common and so desired that you would struggle to find any good bookmaker that either doesn't have a mobile app or hasn't come up with a compromise in the form of a mobile optimised page.

In terms of what the future holds, we can't say, but we do expect things which are out of reach for smaller developers today to become more common. We also expect there to be a lot more niche mobile apps, providing products tailored at a distinct audience in order to stand out. But the real innovations will be the ones we haven't yet dreamed up.

There's a lot to talk about when it comes to mobile apps, considering how fast the industry moves and the amount of choice out there. And we know that this is a lot of information to take in, so, with that in mind here's a quick rundown of some of the most vital questions we get asked regarding picking the best mobile app.

 

Betting Apps On Android & iOS FAQs

🎲 What Should I Look For in a Sports Betting App?

The things that you look for in an excellent mobile app are very much the same as you would look for in a good bookmaker on a desktop. The main difference is that they can be prone to some technical issues that are less common in their less portable bigger brothers. However, your standards should be the same. You should look for a website which works well, has a great variety of betting options, top customer service, a proper license, responsible gaming features, high-quality promotions and excellent live features, to give but a few examples. Put it this way, if you expect it on the desktop, you should expect it here.

💲 Isn't There Less Content on the Mobile Version?

There can be and how much this affects your betting experience depends on whether any of the things missing are things that you enjoy. However, the best apps out there should be aiming to provide absolutely everything their original page version does. And considering the amount of choice out there, why settle for anything less than the best?

🍒 Does No Mobile App Mean I Can't Use the Bookmakers Online?

Generally speaking, no. Some bookmakers don't have mobile apps, but they should have an optimised version of the bookmaker for mobile. This means you need to go online and head over to the website as usual on your phone, but the site should have been recreated to provide a more suitable mobile experience. These are often very good and shouldn't be dismissed without checking them out first.

🎁 Can I Expect Exclusive Mobile Promotions?

Quite often, yes! Many bookmakers have put a lot of time, money and effort into creating a fantastic mobile app, and they want you to try it out. To provide an extra incentive, they will have a promotion that is only available to mobile users. While this is great, we would say that what matters when it comes to promotions is the quality of the bonuses as a whole. So, we would still say that if a bookmaker has no mobile-exclusive promotion but has better options generally, that would still get higher marks from us.

🏆 Is There One Sports Betting App That is Better Than All the Others?

The fact is there's an absolute wealth of great betting apps out there, and often they cater to different audiences. That means that they can be equal, but different, in design, focus and even concept. However, there can be a betting app that is better for you than all the rest, and our job is to help you find it. Our top five picks for betting apps are: 1. bet365 2. 10bet 3. Betfair 4. William Hill 5. Paddy Power

 

ThePuntersPage Final Say

There is arguably nothing in the betting world as exciting or as captivating as the explosion of betting apps.

Far from being just another way to bet, we think more and more they are going to be THE way of gambling online as we move forward and as phones and portable devices overtake traditional laptops and desktops in popularity.

Just like the traditional betting shop, we think that those who predict doom for the original bookmakers are getting ahead of themselves, but there's little doubt that the best betting apps are only going to get more important as time goes by.

And that's something to be excited by. We've already seen the amazing things that can be done with betting on mobile apps.

These sites offer a level of ingenuity and interactivity that we've never seen before, and the great thing is that these apps are still in their infancy.

With that said, if things were to stay exactly as they are now, the online betting industry and the world of betting apps has come so far that we would still be content with what we have.

The fact that we have so much more to look forward to is just the icing on the cake.