LuckLand Sports Betting Review (2024)

Users' Rating: 0 (1)
  • Good range of payment methods
  • Excellent customer service
  • Brilliant mobile app
  • Welcome Offer Promo Code
    Welcome Offer
    Casino: 100% Up To £50 + 50 Spins
    No Code Needed Copied!
    LuckLand PROMO CODE
    Expires: No Expiry

    18+ New players only. Min deposit £20. 40x wagering applies to match up bonus. Offer valid for 1 week. 50 spins on starburst - 40x wagering applies to spins. Full T&Cs apply. Bet Responsibly. #ad

  • Welcome Offer Promo Code
    Welcome Offer
    Sports: Bet £15 Get £25
    No Code Needed Copied!
    LuckLand PROMO CODE
    Expires: No Expiry

    18+ New customers only. Max one £25 free bet. Min qualifying stake £15. Qualifying bets must be placed at odds of 1/1 (2.00) or greater. Paid as bonus token with min 4/5 (1.80) odds req. Skrill, Neteller & PayPal are not eligible. Full T&Cs apply. Bet Responsibly. #ad

  • Casino Promo Code
    Daily Spin Frenzy
    No Code Needed Copied!
    LuckLand PROMO CODE
    Expires: No Expiry

    18+ Promotion runs daily from 00:00 - 23:59. Wager min. $100 in real money on BuyWin games to be eligible for spins. Spins to be claimed between 00:00 - 23:59 the following day via My account & My Bonuses. 35x wagering applies to spins. Bonus Policy T&Cs apply. Full T&Cs apply. Bet Responsibly. #ad

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LuckLand Quick Facts

Betting Options Sports, Casino & Live Casino
Support Live Chat & Email
Owner Aspire Global International Limited
Founded 2015
Headquarters Malta
License Malta Gaming Authority, Great Britain Gambling Commission
Deposit Methods
Withdrawal Methods
Malta Gaming Authority
Live Stream
VIP Programm
Cash Out
Bet Builder
Native App
Established in 2015
  • Superb range of sports
  • Many esports markets available
  • Helpful FAQ section
  • Consistent and fair odds
  • Limited sportsbook promotions
  • Website is sometimes slow
  • More focused on casino


LuckLand is one of the latest casino sites that have ventured into sports betting, opening their official sportsbook in 2022. However, is it as good as their famous casino? Find out all you need to know in my extensive LuckLand review.

How I Rated LuckLand

When reviewing LuckLand I created my own account, deposited real funds, and made a selection of bets to be able to generally experience the site as a punter.

On a more personal note, I’m a huge fan of many sports, so I made sure to test to see if they offer competitive odds, and in-depth markets. I also love a promotion, so, I kept an eye on those too!

Security 3/5

  • Licensed by MGA and UKGC
  • Uses the latest 128-bit SSL encryption technology
  • Password characters are limited

LuckLand holds licences from two well-established authorities, the Great Britain Gambling Commission (UKGC)1 and the Malta Gaming Authority (MGA). This means you are very safe betting with this bookie.

The site ensures your account safety through several measures:

  • Password security: LuckLand uses a limited set of special characters (@ . _ -) for passwords, but your account remains secure. Use an original password, not one from elsewhere.
  • SSL encryption: The site employs 128-bit SSL encryption, guaranteeing data security during online communication.
  • Auto-logout: For security, the system logs you out after 15 minutes of inactivity.
  • Responsible gambling: LuckLand offers resources for betting responsibly, allowing options to self-exclude and setting limits.

LuckLand deposit limit screenshot

When looking at how others found LuckLand to be, I came across a 2.0 score on Trustpilot, with many punters complaining about long withdrawal times and generally calling the site a scam. This low score is typical for betting sites on Trustpilot, though, so take it with a pinch of salt.

When digging into LuckLand’s past, I discovered a sanction they received in November 2022 for breaching the UK Gambling Commission’s anti-money laundering and terrorist financing regulations (LC 12.1.1). This has since been settled, however, and extra measures have been put in place to ensure it won’t happen again.

Registration Process 4.5/5

  • Quick, two-step registration process
  • Must provide documents to confirm identity
  • Making your first deposit is easy

LuckLand’s registration process is one of the simplest ones I’ve filled out, with only two pages to go through. It’s straightforward to complete, and it immediately directs you towards making your first deposit.

Step 1: Click ‘Join’

It all starts with a click. Once you enter the LuckLand site, you’ll be able to begin the registration process by clicking on the ‘Join’ button on the top right of your screen. A pop-up will appear in the centre, and you’ll need to input some basic info:

LuckLand registration screenshot

Step 2: Add in Your Details

The second step is where you’ll need to input most of your personal information. You’ll need to include your name, gender, birthday, address, and contact number. If you have a bonus code, this is the time to include it!

Check out the top of this review for the latest bonuses to see if there is an active bonus code available for you.

Before selecting ‘Open Account’ you will need to choose whether or not you would like to receive bonus information, and lastly, read and accept the terms, the privacy and cookie policy, and verify that you are 18+.

LuckLand registration screenshot

Step 3: Verification

Once your account is created, you’ll need to verify your info.

LuckLand will send you an email where you’ll need to click the link to verify your account.

Next, you’ll be required to add two forms of identification, namely your address and proof of identity. This pop-up will appear at the top of your screen.

LuckLand account verification screenshot

Clicking ‘Upload Documents’ will take you to the tab, as seen below.

LuckLand document upload screenshot

At this stage, you’ll need to provide one piece of identification for each section – there are a few options for document which you can give in.

Once you select your documents, click ‘Upload’ and you should be all set.

The documents will be processed in about a minute, and once they are, you can officially start depositing, betting and withdrawing winnings.

Welcome Offer 1.5/5

  • Bet £15 and get £25 as a free bet
  • Must deposit at least £10
  • Visa, Mastercard or Bank Transfer deposits only

Luckland Bonus Offer

Who doesn’t love a free bet when signing up with a new bookie? It’s a classic! LuckLand is currently running a sports offer: place a £15 bet and receive a £25 free bet in return.

You will need to deposit at least £10 into your account, which is why we suggest depositing the full £15 straight away so you won’t have to go through the process twice.

Next, you will need to place a £15 bet on any sport at odds of evens (1/1) or greater.

Once your bet settles, you’ll be awarded one £25 free bet token, which is available to use within 14 days on any sport and on any market, as long as your bet is over 4/5 odds. Other than that, here are a few more things you need to know:

Welcome Offer Key Terms and Conditions

The offer is fairly self-explanatory, but keeping these key terms and conditions in mind will help you get your free bet much more quickly.

  • Minimum deposit: £10 (you should ideally deposit £15)
  • Your £15 initial bet must be on 1/1 (evens) odds.
  • The free bet can be claimed once the bet is settled.
  • You’ll have 14 days to use your free bet token.
  • Minimum odds for your free bet must be 4/5.
  • The free bet cannot be used on system bets of any kind.
  • 18+ Full Terms and Conditions apply. Bet Responsibly.

Deposits & Withdrawals Options 4/5

  • Instantly deposit funds with no processing time
  • Wide variety of withdrawal methods
  • No fees on deposits or withdrawals
Method Min Max Processing Time Fee
£10 No limit mentioned Instant No Fee
£10 No limit mentioned Instant No Fee
£10 No limit mentioned Instant No Fee
£10 No limit mentioned Instant No Fee
£20 No limit mentioned Instant No Fee
£10 No limit mentioned Instant No Fee
£10 No limit mentioned Instant No fee
£10 No limit mentioned Instant No Fee
£10 No limit mentioned Instant No Fee
Method Min Max Processing Time Fee
£10 No limit mentioned 0-6 working days No fee
£10 No limit mentioned 0-6 working days No fee
£10 No limit mentioned 0-2 working days No fee
£10 No limit mentioned 0-2 working days No fee
£20 No limit mentioned N/A No fee
£10 No limit mentioned 0-4 working days No fee
£10 No limit mentioned 0-2 working days No fee
£10 No limit mentioned 0-2 working days No fee
£10 No limit mentioned 2-6 working days No fee

How To Deposit Funds To LuckLand

Step 1: Initiating your deposit

To get the process started, click on the ‘Cashier’ button in your account, and head on to ‘Deposit’.

Step 2: Select your payment method

On the left-hand side, you’ll find a list of payment methods to choose from.

The minimum amount you can deposit is £10.There are a a decent number of payment method to choose from, but you cryptocurrencies aren’t available yet.

The funds should be added within a minute.

Step 3: Deposit £15 to redeem your welcome offer

Remember that to be able to redeem LuckLand’s welcome offer, you’ll need to bet at least £15. Make sure to deposit this amount so that you can get to betting straight away.

The £25 token shouldn’t take longer than a few hours to appear in your account.

How To Place a Bet

Placing a bet on LuckLand is straightforward and can be done without any fuss.

You’ll just need to select what you’d like to bet on, and your betslip will pop up at the bottom of your screen.

In the example below, I placed a £10 bet on Chelsea and Arsenal to beat Luton Town and Fulham. Something I really liked was that I could switch between singles, accas, and system bets.

LuckLand bet slip screenshot

Withdrawing Funds from LuckLand

Step 1: Open the Cashier

The LuckLand withdrawal process starts off the same way as when you deposit – by clicking the ‘Cashier’ button. From there you need to select the option to withdraw your winnings.

Step 2: Select your Withdrawal Method

From a dropdown list, you’ll need to select the same method as the one you chose to deposit with. This is because LuckLand follow a Closed Loop Policy like many other bookies do.

Fill in the details of that method and click ‘Cash Out Request’.

Step 3: Receive Your Funds

All that’s left now is to wait. Different methods vary in time. If a day more than what we have indicated has passed and you still haven’t received your funds, make sure to contact customer support to sort out any issues.

Sportsbook Promotions 1/5

  • Not much to offer
  • Control your bet and cash out
  • Build it with bet builder

LuckLand’s sportsbook is still in its infancy, so it’s unsurprising that there aren’t many promotions on offer at the moment.

If you head over to the site’s promotions page, you’ll be met by three promotions: the welcome offer (which I’ve already discussed), the ‘Control Your Bet and Cash Out’ feature, and finally, a the ‘Build It With Bet Builder’ option.

LuckLand sportsbook promotions screenshot

In reality, cash outs and bet builders are pretty common amongst the biggest and best UK bookmakers, but it’s always good to see them offered.

And if LuckLand’s casino promotions are anything to go by, the sportsbook should be set to improve over time.

LuckLand VIP

Currently, LuckLand do not offer any VIP services in UK, which is a shame, but it shouldn’t be a deal breaker for most. On the plus side, the customer service was extremely quick and only took a minute to answer my questions, so their overall service with customers is great.

LuckLand VIP live chat screenshot



We all enjoy a VIP programme, but in reality, if the bookie offers a great all-round product, the lack of one shouldn’t put you off at all.

LuckLand Loyalty Programme

It’s a similar story for a loyalty programme, in that there isn’t one. Funnily enough, they did offer a scheme prior to opening the sportsbook, but this had to be stopped due to unforeseen circumstances.

LuckLand loyalty programme live chat screenshot

The site is still finding its footing within the world of sports betting, and we’re sure that eventually they will fix the issues they have faced in the past.

Pre-Match Betting 4/5

  • 35 sports, 11 esports and specials to bet on
  • Fractional, decimal, and American odds formats
  • No pre-game stats given


LuckLand have proved that they can compete with the big boys, offering 35 different sports to bet on. Besides the obvious classics, LuckLand feature pesapallo, stock car racing, and badminton, to name but a few.

The same can be said for the depth in markets on the biggest events, rivalling many of the established operators in many sports. Football in particular has some brilliant markets.

LuckLand prematch betting screenshot

LuckLand’s margins aren’t the best we’ve seen, but they’re definitely far from the worst with an average of a 6% on most events.

Moreover, the maximum stake you can bet is a very generous £10,000,000.

It’s a similar story for outright markets, which offer formidable depth and range with reasonably decent odds. Having said that, if you’re looking to bet on specials, you’re out of luck, as the only one available at the time of writing is for the BBC Sports Personality of the Year.


LuckLand offer 11 different games to bet on, including classics like Dota 2, CS:GO, and Overwatch, as well as more niche titles such as VALORANT, Kings of Glory, and StarCraft.

Luckland esports screenshot

Each option offers many events and games to bet on, with decent markets in most cases. Overall, the quality is pretty good; the only drawback is the relatively high 8% betting margin. The maximum stake is again a whopping £10 million.

Finally, they offer outright markets as well livestreaming on the biggest events, the latter of which is great for in-play betting.

Other Specials

LuckLand’s specials section is quite extensive with four categories to delve into: politics, music, sports, and entertainment. Each area offers a number of events and markets, and these may vary depending on upcoming events.

LuckLand specials screenshot

  • Politics: Their biggest section, the main markets right now are the UK and US elections including winning parties, new leaders, and more.
  • Music: You can bet on the upcoming Mercury Prize, which is an award for the best album released in the UK. The odds are quite competitive too.
  • Sports: No, I’m not talking about sports betting – this includes betting on Ballon d’Or voting, PFA Player of the year and others. Right now, the only one available is the BBC Sports Personality of the Year.
  • Entertainment: At the time of writing, the main focus is on the Emmys with markets for Best Comedy and lead actors. There’s also markets on this year’s Strictly Come Dancing winner.

Cash Out & Bet Builder

LuckLand cashout and bet builder promotions screenshot

A relatively recent inclusion to the site, LuckLand offer both cash outs and bet builders. Each have their own set of terms and conditions, and we’ve already mentioned them in the promotions section, but here’s a quick rundown.

Cash outs

LuckLand cashout screenshot

LuckLand’s cash out feature is relatively standard and is offered on five sports: football, tennis, basketball, cricket, and volleyball. Of course, it may not be available on every match.

Importantly, LuckLand imposes a minimum stake of £0.10 at odds of at least 1/10 for this feature. If you go below either of these criteria, however unlikely that may be, your bet won’t be eligible for cash outs.

Bet Builder

LuckLand bet builder screenshot

A bet builder is a perfect way to create some high-odds bets without betting on unlikely events.

At LuckLand you can make bet builders on 10 different sports, namely football, tennis, Australian rules football, American football, baseball, basketball, cricket, ice hockey, Rugby League and Rugby Union.

You can even take it a step further, combining bet builders together to make a Combo Bet. Of course, the more legs you add to a builder, the riskier it is, so make sure to find some balance to get the best value out of your bet. There’s no opt-in required, so you can just make your bets how you normally would. Here are a few more things to keep in mind:

  • They are only available for pre-match bets.
  • You can have up to 30 markets in a single bet builder.
  • You can create combo bets by combining markets from different events.
  • Cash outs may not be available on bet builders.

In-Play Betting 4/5

  • In-depth in-play markets
  • High betting margin at around 8%
  • Livestreaming available on selected events

LuckLand in-play betting screenshot

In-play betting is one of the biggest parts of online betting, and LuckLand do a good job of ensuring you can enjoy betting live on their site. Live bets are offered on virtually every sport and esport you can imagine, and there are a great range of betting options to choose from.

Their market options are brilliant, and even for a game in the Cambodia Cup, as seen above, there are over 30 markets. This number rises well over the hundreds for major sporting events. A with pre-match bets, the maximum stake is £10 million and there’s an 8% average bet margin.

LuckLand do offer some livestreaming options, but this is mostly for esports. To check whether an event is available for streaming, look for a green play button next to the scoreline.

Service & Customer Support 4.5/5

  • Fast and friendly live chat services
  • Live chat or email available
  • FAQs are quite helpful

Live Chat Services

One of LuckLand’s highlights is their ability to help out customers. Their live chat option in particular is extremely fast and informative.

They were quick to answer my queries and provide support when needed. It’s important to note that the live chat is available between 7:00am to 11:00pm seven days a week.

Email Services

It’s a similar story for their email service. It’s surprisingly quick and there was little back-and-forth. All they asked was to verify some details before answering any questions, but my queries were answered in about 20 minutes.

Customer Service Details Duration Availability
Live Chat (on mobile) Where is it located on the website Less than 1 minute 7:00am – 11:00pm Everyday
Email Around 10 minutes 7:00am – 11:00pm Everyday
Phone N/A N/A N/A
Social Media/Other N/A N/A N/A
Quality of Customer Service The quality of the customer service is one of the highlights of the site. Helpful and polite, the support team have left a great impression. A highly detailed FAQ section is also available. With any method they are relatively very fast. 7:00am – 11:00pm Everyday

Design & Usability 2.5/5

  • The most important tabs are very visible
  • Front page is overwhelming
  • Doesn’t offer much design-wise

LuckLand design appearance screenshot

As soon as you enter the site, you’ll instantly be bombarded with in-play betting options. It’s a massive chunk of the site’s front page and it looks a bit cluttered. Although, if you love a cheeky live bet, you might like having everything available immediately.

On either side, you have the standard list of sports on the left, and your betslip on the right.

What I found particularly helpful were the Promotions and Help bars on the top-left, and the ‘Account’ tab on the top-right.

I found the loading speed of the site to be slightly inconsistent. While it was generally quick, there were instances where it lagged, particularly when it came to opening pop-up features like the FAQ section.

LuckLand page loading screenshot

Mobile 4.5/5

  • Available on iOS
  • Great mobile-friendly site
  • Casino section especially popular among users

Mobile Site

If you don’t want to download the app (or you own an Android), not to worry – the mobile friendly browser is an excellent alternative, and it’s perfect for anyone who enjoys betting on the go.

LuckLand mobile site screenshot

When compared to its desktop counterpart, the mobile version is just as in-depth. Interestingly, I found the latter to be much more user-friendly, with a clear, uncluttered layout that does not compromise on quality nor the amount of betting options available.


I would definitely suggest giving the mobile site a go, as it is just as good, if not better, than the desktop version.

LuckLand Mobile App

The LuckLand app is renowned to be one of the best of its kind on the market, with its casino product a particular standout.

The app is available on the App Store, and is compatible on iPhones, iPads, and iPods (if you still own one) as long as their system is iOS 11.0 or a later version. It also boasts a 4.6 rating on the Apple store.

Other Products

  • Casino – Main feature of the site with some brilliant promotions and offers
  • Bingo – Unavailable
  • Poker – Offer a number of live poker table games
  • Virtual Sports – Unavailable
  • Betting Exchange – Unavailable

Casino Welcome Offer

LuckLand casino welcome offer screenshot

LuckLand’s first foray into the betting world was with their online casino in 2015. Over the years, they have they have refined their approach, resulting in a highly polished product that to this day continues to be their flagship.

The welcome bonus is great, offering a 100% deposit match up to £50, along with an extra 50 spins. This effectively doubles your initial deposit and provides a great boost for new users!

Here are the key terms and conditions to keep in mind for this offer:

  • The minimum deposit is £20, and the maximum is £50.
  • The deposit match will be instantly added to your account.
  • You have 21 days to use the match and spins.
  • To claim winnings, you’ll need to withdraw 40 times the amount you originally won.
  • 18+ Full Terms and Conditions apply. Bet Responsibly.

On the whole, you could say that LuckLand is more suited for casino players than sports punters, but is ideal for anyone who enjoys a bit of both. If you’re new to online casino games in general, this could be the site for you!

ThePuntersPage Final Say and Overall Rating 2.9/5

LuckLand is an exciting up and coming sportsbook and there is a lot of potential, but it’s still a long way away from being a perfect site. There are a few design issues which aren’t replicated by the casino page, so hopefully these will be updated soon.

The site is perfect for mobile bettors, along with punters who enjoy playing casino games just as much as sports betting.

Feeling overwhelmed by the need to bet? It may be time to hit the brakes and walk away for a while. It’s not easy to do alone, and looking for support is the right thing to do. Check out for more information.

As a parting note, keep in mind that this review is based on our own personal experiences and opinions and should be used as an aid in making your own decision.


The minimum deposit for most payment methods is £10. Only paysafecard has a higher minimum at £20.

After verifying your account, you’ll be able to withdraw funds by going to ‘My Account’. From there, open the ‘Withdrawals’ section, choose your preferred method, and click ‘Withdraw’.

Withdrawal times vary depending on the payment method you choose. Most take between a few hours up to six working days to be processed. The fastest methods are e-wallets, which take up to two days.

LuckLand’s customer support can be reached through their email or their live chat, the latter of which we highly recommend.

Resources 2.9/5

1 AG Communications Limited (no date) Gambling Commission. Available at:

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