Regarded as the pinnacle of the most popular sport on earth, the FIFA World Cup brings along with it a lot of interest from bettors and betting sites globally. Read on as we round up the best World Cup offers from top betting sites!
Top Betting Sites for World Cup Offers
UK Gambling Commission
This bookmaker is licensed by the UK Gambling Commission (UKGC), ensuring compliance with strict regulations designed to promote fairness, transparency, and the safety of players. The UKGC license is a mark of trust, safeguarding your funds and personal information while encouraging responsible gambling. Learn more about the UKGC here
Payment methods (11):
    18+. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and Full T&Cs apply. Bet Responsibly. GambleAware.org #ad |
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UK Gambling Commission
This bookmaker is licensed by the UK Gambling Commission (UKGC), ensuring compliance with strict regulations designed to promote fairness, transparency, and the safety of players. The UKGC license is a mark of trust, safeguarding your funds and personal information while encouraging responsible gambling. Learn more about the UKGC here
Payment methods (5):
 18+ New customers only. Opt in, bet £10 or more on any football market at minimum 1/1 odds within 7 days of registration. No cash out. Get £30 in Free Football Bets, selected markets. Free Bets expire in 7 days. Full T&Cs apply. Please gamble responsibly. GambleAware.org #ad |
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UK Gambling Commission
This bookmaker is licensed by the UK Gambling Commission (UKGC), ensuring compliance with strict regulations designed to promote fairness, transparency, and the safety of players. The UKGC license is a mark of trust, safeguarding your funds and personal information while encouraging responsible gambling. Learn more about the UKGC here
Payment methods (3):
 18+, UK only. Deposit and place a £10 cash bet at single or accumulated odds of 1/2 (1.5) or greater and we will give you £20 in free bets. Free bets credited as 4 x £5 bets. 1x Football, 1x Racing, 1x Tennis & 1x Acca. Cashed out, Void or ‘Draw No Bet’ wagers do not qualify for this promotion. Available once per customer. Free bets will be credited by 12pm the day after bet settlement and will expire 7 days after being claimed. Full T&C's apply. Bet Responsibly. GambleAware.org #ad |
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UK Gambling Commission
This bookmaker is licensed by the UK Gambling Commission (UKGC), ensuring compliance with strict regulations designed to promote fairness, transparency, and the safety of players. The UKGC license is a mark of trust, safeguarding your funds and personal information while encouraging responsible gambling. Learn more about the UKGC here
Payment methods (4):
18+ New Customers Only. Opt in and bet £10 on football (odds 2.00+) within 7 days. Get 4x£10 Free Bets for set markets and a £10 Slot Bonus for Big Bass Splash, 30x wagering, to withdraw max £250. Rewards expire in 10 days. Full T&Cs apply. Bet Responsibly. GambleAware.org #ad |
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UK Gambling Commission
This bookmaker is licensed by the UK Gambling Commission (UKGC), ensuring compliance with strict regulations designed to promote fairness, transparency, and the safety of players. The UKGC license is a mark of trust, safeguarding your funds and personal information while encouraging responsible gambling. Learn more about the UKGC here
Payment methods (6):
Up to £50 in Free Bets, Odds Boost Token, 20 Free Spins & £10 Casino Bonus
Payment methods (6):
18+ New players only | Available until 23:59 GMT 31.12.2025 Each challenge has its own TCs. Eligible Bets must be placed for each respective Challenge during the Promotional Period including the following: ACCA, Football, In-Play, and Casino. Each challenge has its own set of TCs and can only be completed 1x. Available to claim: 20 Free Spins, Odds Boost Token, £10 Free Bet, 50% Back up Free Bet up to £20, £10 Casino Bonus when you wager £50+. If all are completed you will receive Max £20 Free Bet to be used on any sport. Full T&Cs apply. Bet Responsibly. GambleAware.org #ad |
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UK Gambling Commission
This bookmaker is licensed by the UK Gambling Commission (UKGC), ensuring compliance with strict regulations designed to promote fairness, transparency, and the safety of players. The UKGC license is a mark of trust, safeguarding your funds and personal information while encouraging responsible gambling. Learn more about the UKGC here
Payment methods (9):
18+ New UK customers only. Min £10 deposit via Debit Card or Bank Transfer. Place a bet of £10 at min odds of 2.0 to get a £10 Football Bet Builder token on settlement. The rest will follow over the next 48 hours. Min 3 legs required. Full T&Cs apply. GambleAware.org #ad |
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UK Gambling Commission
This bookmaker is licensed by the UK Gambling Commission (UKGC), ensuring compliance with strict regulations designed to promote fairness, transparency, and the safety of players. The UKGC license is a mark of trust, safeguarding your funds and personal information while encouraging responsible gambling. Learn more about the UKGC here
Payment methods (6):
18+New cust only. Opt-in required. Deposit & place a bet within 7 days and settle a £10 minimum bet at odds of 4/5 (1.8) or greater to be credited with 3 x £10 Free Bets: 1 x £10 horse racing, 1 x £10 Free Bet Builder and 1 x £10 football. Free Bets cannot be used on e-sports and non-UK/IE horse racing. 7 day expiry. Stake not returned. Full T&Cs apply. Bet Responsibly. GambleAware.org #ad |
Malta Gaming Authority
This bookmaker is licensed by the UK Gambling Commission (UKGC), ensuring compliance with strict regulations designed to promote fairness, transparency, and the safety of players. The UKGC license is a mark of trust, safeguarding your funds and personal information while encouraging responsible gambling. Learn more about the UKGC here
Payment methods (7):
 £30 Matched Free Bet if your first Acca loses + 100 Free Spins on Gold Blitz
Payment methods (7):
18+ New UK customers only. Min Stake: £5. Maximum Free Bet: £30. First bet on a Football or Horse Racing multiple with 3+ selections. Overall odds: 3.00 (2/1) or higher. Free Bets available upon settlement of the qualifying bet. 100 Free Spins on Gold Blitz (£0.10 per spin) credited on settlement of qualifying Acca bet. No wagering requirements on free spin winnings. Debit Card deposit only (exclusions apply). This offer is valid 7 days from the new account being registered. Full T&Cs apply. Bet Responsibly. GambleAware.org #ad |
Bookmaker World Cup 2022 Offers
At the time of writing, the 2026 World Cup is still quite far off. Let's have a look at what offers were available for the 2022 tournament!
bet365
bet365 are considered by many to be one of the best bookmakers in the business, showing their dedication to punters through frequent bet boosts and free bets. We have already seen them do this during the Africa Cup of Nations and the World Cup Qualifiers earlier this year, and they proved to be just as generous for the 2022 World Cup.
Punters were treated to three offers: 2 goal ahead early pay-outs, 70% increasing on Acca winnings, and a brilliant bore draw money back if a World Cup match ends in a 0-0 draw.
If you have yet to sign up, keep an eye out for their bet £10 get £30 welcome offer, which grants you that £30 in free bets.
BetVictor
BetVictor make sure to keep both new and existing players happy with a massive number of promotions available all throughout the year, and the 2022 World Cup was no different.
New customers could claim £30 in free bets after betting £10. They also got their own loyalty club where weekly £5 free bets were given out to those who opted in and abided by the terms stated.
Paddy Power
Paddy Power have enjoyed a meteoric rise to becoming one of the top bookies around, with fantastic betting markets and offers, as well as stellar customer support.
Their staggering amount of specials for the 2022 World Cup included accas along with bet boosts on their very own #WhatOddsPaddy feature.
In addition, Paddy Power are currently offering a risk-free £20 initial bet for new customers, as well as accumulator insurance, which returns your stake if one leg of your 4+ acca or same-game multi-bet lets you down.
The Pools
The Pools are fast emerging as a top betting site, offering a new and unique way for punters to bet. However, they had no particular special offers to do with the 2022 World Cup. What they do have is a great bet £10 get £20 in free bets welcome offer, which is handy, especially for such a lucrative tournament.
Parimatch
Parimatch are a well-established UK betting site with a number of notable ambassadors and sponsors, including four Premier League teams. Unfortunately, though, there weren't any World-Cup-specific free bets or promotions in 2022. Nevertheless, their sports welcome offer rivals even the most elite of betting sites. If you bet £10, you'll get £50 in bonuses.
Betfair
Betfair are a particularly interesting bookie, offering a great product, competitive odds, and great promotions. The true star is its Betfair Exchange, however, which allows punters to bet against each other and set their own odds. Their welcome offer is certainly worth claiming - bet £10 and get £30 on sports bets. In addition, they also provide odds boosts and a few interesting betting options with their signature #OddsOnThat feature.
Sportingbet
Sportingbet are an innovative operator, whose rise to popularity has been well-deserved. To celebrated the 2022 World Cup, they offered a £5 free bet upon placing a £10 bet on a group winner acca. The promotion expired once the tournament began, though.
What makes Sportingbet unique is their welcome bonus, or should we say ‘Welcome Challenge’. The latter is split into four challenges, each giving you bonuses once completed.
Star Sports
Star Sports is fast becoming a major operator within the betting market, with great odds and promotions in their portfolio. For the World Cup in 2022, they included an offer that granted punters money back up to £50 as free bets if a team they bet on to win the tournament failed to make the quarter-finals.
On top of this, the site also boasted a special World Cup Zone as part of their a superb blog with updated content on sports.
SBK
As a mobile-only bookie, SBK are considered to be one of the best mobile only betting apps on the market. Their bet £10 get £30 welcome offer was perfect for anyone wanting to bet on the 2022 World Cup.
Bet UK
Bet UK make use of a number of ‘specials’ markets, many of which were available for the World Cup in 2022 !New customers can also enjoy their supreme bet £10 get £30 welcome offer, given as three free bets of £10 each.
QuinnBet
QuinnBet are a relatively new, family-run bookie who came up with a couple of special bonuses for the 2022 World Cup.
The first of these was their promotion offering 50% back up to £35 + 10 free spins, especially designed for the tournament itself. In addition, their £10 Create-a-bet offer granted users a £10 free bet + 10 free spins upon entering the promo code WORLDCUP after signing up.
World Cup Offers for Betting on England
The possibilities for betting on England during any World Cup are always numerous, and with so many great betting sites around, there will be a lot of competition on odds and elaborate promos.
At the time of writing, however, we're still some time away from the next tournament, set to take place in 2026. In the meantime, feel free to check out our detailed guide to betting on England.
Different Types of World Cup Offers
Below are a few examples of offers that bookmakers typically come up with for football's biggest event.
Free Bets
This is probably the most popular type of offer you'll come across throughout the tournament. Free bet rewards are normally tied to deposits, new accounts, loyalty schemes, or even simply placing an acca with odds over a specified number. Some operators may even just give free bets for free.
Acca Free Bets
Naturally, acca free bets are free bets that must be used on accumulators. Normally, these will also have an odds requirement on the overall odds of the acca or on its individual selections.
Money-Back Offers
Money-back offers are mostly found in outright winner markets, where punters get their money back as a free bet if their team doesn’t make it to a certain round. These are our favourite offers, as they allow you to place bets which can refund you on losing bets.
Early Payout Offer
Betting sites offering this promotion will consider a bet successful once a team is up by a specific number of goals in a match, regardless of how it ends. Everyone loves a comeback win, unless it’s the team you’re betting against! This offer could possibly safeguard your winnings when you most need it.
We also want to highlight the fact that the bet will not be considered a loss if your team goes under by the number of goals stipulated - it only applies to the winning team.
Enhanced Odds
Enhanced odds, boosted odds, power prices – the names may vary, but here we are essentially referring to any promotion in which bookies offer players higher odds on a particular market or outcome than their calculations would normally suggest. This gives the player a chance to increase their winnings - however, they will be restricted to selecting from specific bets chosen by the betting site itself.
Welcome Offers
Welcome offers will always remain one of bookies' main focus points as they strive to attract new players to their betting community. When big tournaments come around, these offers tend to become more bombastic, offering especially large bonuses and promotions.
ThePuntersPage Final Say
The 2022 World Cup was a fantastic and thrilling event - one that will undoubtedly always be remembered for the incredible final showdown between Argentina and France, a match that saw Lionel Messi finally claim the trophy that eluded him his entire career. That said, we're sure that the 2026 tournament will serve up just as many twists and turns, so be sure to check back here once we start getting closer to kick-off!