Britain’s Got Talent has been one of the United Kingdom’s most popular television shows since 2007. People of all ages can enter and put their forward their talents for the judging panel and the viewing public at home. Due to its popularity, betting markets have emerged to back the winner of BGT, with no shortage of quality bookmakers available to meet this demand!

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Every year, the competition begins with two rounds of auditions:

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    The first, Open Auditions, are staged in autumn in different cities around the UK, where producers play the role of judges.

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    The second round of auditions is known as the Judges' Auditions which are held early the following year, most regularly in Cardiff, Glasgow, Manchester, Birmingham, and London. As the name suggests, this second round represents the hopefuls’ first chance to perform whatever their talent is in front of the judges, as well as a live audience. This is also where filming begins, with the footage to be broadcast at a later date. Performances are over when their time runs out, or if or all of the judges use their buzzers in a vote of disapproval. After the performance, judges explain their reasoning before casting a yes/no vote. Should the performers receive a majority ‘yes' vote, they then proceed onto the next stage in the contest. If not, they are eliminated.

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    There is also a Golden Buzzer which was introduced in the eighth series, the idea originating from Germany's Got Talent. This Golden Buzzer allows for automatic approval without the need to go to a vote, but may only be used once by each judge and cannot be used again by them for the rest of the series.

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    Prior to the next round starting, the judges review contestants who have made it this far and decide who will progress to the live shows. When they have made their decision, the hopefuls are called back to find out their fate. With the final list confirmed, the acts are divided up between the semi-finals, usually in groups of eight.

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    The semi-finals and the final are filmed in front of a live audience as well as the judges, and are broadcast live. A few weeks before the live shows start, footage harvested from the judge’s auditions is broadcast to get the television series started. Typically, this footage will include the best, the worst, and the funniest of the auditions. At the live shows, the contestants must perform a new routine, and judging works in the same way as the judge’s auditions, where buzzers can be used by each judge.

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    Semi-finals allow for two participants to advance into the final by way of two votes: public phone-in and judges' decision, where they pick their favourite of the two performers who came in 2nd and 3rd in the public vote. The winner of the public vote goes straight into the final, where the public vote will determine that year’s winner.

Britain’s Got Talent is back for a new series which will see long-term judges Simon Cowell, Alesha Dixon, and Amanda Holden return to our screens for UK’s most popular talent show, broadcast on ITV.

The programme has also seen Strictly Come Dancing judge Bruno Tonioli join the panel, which will add some much-needed drama and comedy to proceedings.

Britain’s Got Talent 2023 Betting Odds

With the competition in full flow, BGT odds have been released by various bookmakers. Scroll below to see how the main Britain’s Got Talent betting markets are shaping up.

BGT 2023 Winner Odds

PerformerOddsBookmaker
Malakai Bayoh13/8bet365
Ghetto Kids4/1Paddy Power
Olivia Lynes4/1Betfair
Amy Lou12/1Betfred
Parkour Collective14/1Parimatch
Johns Boy14/1BetVictor
Noodle16/1bet365
Tia Connolly20/1BetVictor
Cillian O’Connor20/1William Hill
Chickenshed20/1Parimatch
Abi Carter-Simpson20/1bet365
The Big Sing25/1William Hill
Enzo Weyne25/1Paddy Power
Nathan/Joanne25/1bet365
The Forbidden Circus of Men33/1bet365

Other outsiders for the market are available on selected brand pages.

Britain’s Got Talent 2023 Betting – Tips & Predictions

The 2022 edition of BGT was a thrill from start to finish, and we are hoping for even better in 2023. Leading the way in the BGT odds is Malakai Bayoh, who propelled himself to stardom in Week 1 of the competition with a huge performance that warranted a Golden Buzz treatment from Simon Cowell. The 13-year-old didn’t seem to be deterred by performing in front of a huge audience as he was cheered on by his mum and sister. At a short 9/4 with most bookmakers, he could go all the way this year.

Trailing in second spot in the odds at the 4/1 mark are the Ghetto Kids. The Ugandan dance group has put African entertainment on the map, and they have been a joy to watch to date. Trying to follow in the footsteps of Diversity, Ghetto Kids’ dance troupe features children aged 5 through to 13, and the goal is to improve lives through dance. It would be a wonderful story if they won, and they will be in contention.

Meanwhile, if you are looking for a cheeky punt elsewhere, then you may well be tempted by Chickenshed, who are currently carrying a price of 20/1 with leading bookmakers. Having already received the Golden Buzzer seal of approval from Alesha Dixon, Chickenshed have electrified the stage, but they have divided opinions among fans, and they may not be the most popular act. That said, they could well have their say, and it will be fascinating to see how they get on this year.

Or, if you are looking for a more longshot price, then you may as well take a look at Forbidden Circus of Men. Despite being priced at 8/1, they are a recycled act from eight years ago, and may well raise a few eyebrows being a stripper act. While it might feel like BGT is scraping the barrel, you wouldn’t want to neglect this group, who stand to cause a stir during the show and among the audience.

Betting on Britain’s Got Talent is one of the most popular novelty markets online with punters. It’s great fun too, with the show itself amplifying the entertainment value as you wait to see whether your wager turns up successful. Below are the most popular markets available for this competition.

To Win Britain’s Got Talent

There are not a lot of differing wagers provided for punters looking to bet on television shows. However, there will be a book open on the eventual winner, which should be available as soon as the first episode is aired around April or May.

Seeing as the winner is chosen by public vote, a good idea of gauging how the public feels about a certain contestant is to follow the online conversation over social media. If you do this, then you should be able to get a reasonable idea of which way the public is leaning. Although such a big TV event will usually trend making it easy to find the chat, hashtags such as #britainsgottalent or #BGT are an easy way of finding out the latest on the subject you are looking for.

Britain’s Got Talent – Type Of Winning Act

Offered for season 15, The Type of Winning Act market requires that you bet on the type of act you believe will win. There are multiple options to select from, including the choice to back the following: singer, dance, comedian, magician, performing animals, choir, or ventriloquist.

There have been more winning singing acts than any other type, although value can be found by considering others such as performing animals, with victories in season 6 and 9 for Ashleigh and Pudsey, along with Jules O'Dwyer & Matisse respectively. It can be a good market to consider if you’re torn between acts.

Request a Bet

Don’t forget that if there is a wager that you want to place but are unable to find it online, you can always try the request a bet feature that almost all bookmakers offer these days. Note: these requests often require bettors to request their odds online through social media channels using hashtags.

To Finish in Top Three

While the overall outright winner draws a lot of attention, you could delve into the other finishing position markets. If you wish to drill down your BGT wagers, you could opt for who will finish in the Top Three. You can find some great odds listed at the sites we have mentioned on this page.

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    The show is the brainchild of X Factor creator Simon Cowell, and was launched on ITV 1 in 2007 to a UK TV audience average of over 8 million. TV duo Ant and Dec were signed up to host, while Piers Morgan and Amanda Holden joined Cowell on the panel of judges after David Hasselhoff and Cheryl Cole both pulled out prior to recording. Over the years, the show has had many judges, very often changing each year. In 2012, it was announced that the show would now have four judges. Big names to have been a judge on Britain’s Got Talent include Kelly Brook, Louis Walsh, Michael McIntyre, David Walliams, Alesha Dixon and Carmen Electra. It has been a staple of Saturday night television in the United Kingdom for 15 years, and has remained consistent in terms of ratings.

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    In 2021, BGT was not broadcast due to the pandemic, which encumbered production and prevented the ability to have live audiences in the studio. Britain’s Got Talent returned in 2022 for its 15th season with the judging panel of Cowell, Holden, Dixon, and Walliams in place for the 10th in a year.

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    Comedian Axel Blake was crowned BGT winner in 2022. After pipping singer Tom Bell and ventriloquist Jamie Leahy in the Final, Axel was left lost for words as he scooped the £250,000 prize, leaving the audience in stitches with his stand-up routine.

Past Winners

YearWinnerTV Audience Average
2022Axel Blake9.9 million
2020Jon Courtenay8.17 million
2019Colin Thackery8.78 million
2018Lost Voice Guy8.33 million
2017Tokio Myers9.12 million
2016Richard Jones9.43 million
2015Jules O'Dwyer & Matisse9.31 million
2014Collabro9.84 million
2013Attraction9.71 million

Important BGT Dates for your Diary

BGT makes for compelling TV and is a must-watch for any avid fan of talent shows. We have marked key dates below for you to jot down:

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    May 29- June 2 (Semi-Finals)

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    June 3- 4 (Final)

Key Stats at a Glance

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    In 2019, Jay Rawlings broke the world record for, ahem, balancing chairs on his chin, when he managed the feat with 11 chairs for 10 seconds.

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    In 2017, Ryan Tracey turned his balloon-making hobby into an official world record, creating five balloon sculptures while blindfolded in the fastest ever time of 1 minute and 1.3 seconds.

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    In series 9, dog trainer Jules O’Dwyer and her dog Matisse won the public vote – before it emerged that it wasn’t Matisse, but another hound, leaving Ofcom to rule that viewers had been misled.

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    Ashleigh Butler and her dog Pudsey were the first-ever canine winners of Britain’s Got Talent in 2012.

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    Opera singer Paul Potts was the first-ever winner of Britain’s Got Talent in 2007.

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    Potts has also made £5 million since winning the show and he made the final of America’s Got Talent in 2019.

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    Series 3 winners Diversity went on an anniversary tour to celebrate their win.

Similar Events to BGT

We have listed below reality TV events that are similar to BGT and are perfect for novelty betting:

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    Strictly Come Dancing: Featuring a combination of pro dancers, such as Dianne Buswell as well as amateur dancers, the programme has been a long-standing success on BBC, presented by Claudia Winkleman and Tess Daly.

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    Eurovision: This is arguably the biggest singing competition in Europe, with the 2023 Final having taken place in Liverpool. Sweden stormed to glory in front of a record-breaking TV audience, marking a second victory in the competition for Loreen, with the winning song entitled “Tattoo”.

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    Dancing on Ice: Another popular UK TV show, this sees professionals and media celebrities team up to perform a range of ice skating routines, and each couple will be awarded a score of 0 to 10. After a hiatus, it was restored to TV screens in 2018.

The winner is chosen by public vote.

The final of Britain’s Got Talent will be broadcast on ITV on 4th June 2023.

You can bet on Britain’s Got Talent through the leading betting sites, such as Paddy Power, bet365, Ladbrokes, and Betfred.

You can bet on the outright winner of Britain’s Got Talent, and occasionally the top three. You can also wager on what type of act will win, as well as who will finish in the Top Three.

At the time of writing, the first show has already been broadcast. Therefore, you’ll be able to locate outrights and pre-show odds at your favourite bookmakers.

Britain’s Got Talent is the biggest talent show on TV and commands a huge audience on ITV, beginning in April and ending in June. There is a great array of talent on display to wow audiences and to get people talking on social media about their favourite acts.

This has also created a huge demand for betting on Britain’s Got Talent, allowing viewers to back their favourites to win the competition. There are no shortage of quality betting sites offering great odds on the winner, so be sure to check them out to get a good price for a potential winning wager!

WRITTEN BY James Cormack View all posts by James Cormack

Big sports fan specialising in football. Experienced the lows of Vlad Chiriches and Tim Sherwood as a Spurs fan along with the more recent ‘success’ under Pochettino. My following of the New England Patriots since 2012 somewhat makes up for the lack of silverware produced by Spurs in my lifetime.

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