The 2019 Women’s World Cup smashed a multitude of viewing records, with the momentum surrounding women’s football having only shot up since then. This increasingly popular event is more accessible than ever, so here’s an in-depth guide for the upcoming Women’s World Cup set to be held Down Under.
- Best Betting Sites for Women's World Cup Betting
- 2023 Women’s World Cup Tournament Structure
- Women's World Cup 2023 Odds
- Women's World Cup 2023 Betting Tips & Predictions
- Women’s World Cup Promotions
- When & Where Will the 2023 Women’s World Cup Take Place?
- 2023 Women’s World Cup Betting Strategy
- History of the Women’s World Cup
- England in the Women’s World Cup
- Women’s World Cup Key Stats
- Women’s World Cup 2023 Betting FAQs
- ThePuntersPage Final Say
Best Betting Sites for Women's World Cup Betting
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2023 Women’s World Cup Tournament Structure
Following the growth of the women’s game and the success of the 2019 World Cup held in France, FIFA announced that same year that the Women’s World Cup would expand from 24 to 32 teams, starting in 2023.
The qualification process featured 207 nations competing in six confederations, all vying for one of the 30 coveted spots in this year’s World Cup. Each confederation had a number of spots up for grabs:
| Confederations | Qualifying spots |
|---|---|
| AFC (Asia) | 6 (inc. hosts Australia) |
| CAF (Africa) | 4 |
| CONCACAF (North/Central America) | 4 |
| CONMEBOL (South America) | 3 |
| OFC (Oceania) | 1 (Hosts New Zealand) |
| UEFA (Europe) | 11 |
| Inter-confederation play-off | 3 |
The expansion of the tournament means that the structure is a familiar one to most football fans, as it’s the same as the men’s FIFA World Cup. The group stage is set to feature eight groups with four teams each. Each group’s countries will play each other once, and the top two will advance to the next round.
From then on, it's a straight knockout involving eight ‘round of 16’ matches, four quarter-finals, two semi-finals, and of course, one final. Since we’re so close to the tournament, we already know the groups.
Here’s the breakdown:
| Group A | Group B | Group C | Group D | Group E | Group F | Group G | Group H |
|---|---|---|---|---|---|---|---|
| New Zealand | Australia | Spain | England | United States | France | Sweden | Germany |
| Norway | Rep. of Ireland | Costa Rica | Haiti | Vietnam | Jamaica | South Africa | Morocco |
| Philippines | Nigeria | Zambia | Denmark | Netherlands | Brazil | Italy | Colombia |
| Switzerland | Canada | Japan | China | Portugal | Panama | Argentina | South Korea |
Women's World Cup 2023 Odds
Women’s World Cup Outright Winner
This year’s competition is set to be one of the hardest fought in recent times. The ever-increasing popularity of the women’s game has meant that major improvements and investments have been made in the sport, making teams much more competitive.
Let's take a look at the favourites according to the best football betting sites in the UK:
Women’s World Cup Outright Group Winners
As with every major global sporting event, there are dozens of outright markets to choose from, with thousands if you include individual matches. However, one of the most interesting outright markets to bet on early on in the tournament is the group winner market.
Group A – Norway, Switzerland, New Zealand & Philippines
Possibly the lowest quality group in the tournament, Norway are the only team in the top half of the outright odds table and are the favourites to win the group. However, Women’s World Cup predictions could be tricky as it’s a toss-up between Switzerland and New Zealand, and we wouldn’t be surprised if we saw an upset, especially from the hosts.
Group B – Australia, Canada, Rep. of Ireland & Nigeria
Group B is a much tighter group, especially with the top two sides Australia and Canada both expected to do well in the competition. Australia’s home advantage will likely play a role in this early on, making them the odds-on favourites to win the group. While Nigeria and Ireland are both good teams, unless they can force a shock result, they won’t progress beyond this stage.
Group C – Spain, Japan, Zambia, & Costa Rica
Spain are the third favourite in the competition and are likely to make the semis, so they should breeze past the group stage. Japan are a competitive side and may prove to be tough opposition, but Zambia and Costa Rica shouldn’t pose much of a threat – although everyone loves a giant-killing.
Group D – England, Denmark, China, & Haiti
Group D has possibly the biggest gulf in odds between the top two. The reigning European Champions, England, have what it takes to win the tournament, and this group should be a cakewalk. Also being a strong side, Denmark are likely to come second. As far as 2023 Women’s World Cup predictions go, this one’s a no-brainer.
Group E – USA, Netherlands, Portugal, & Vietnam
The 2019 Women’s World Cup finalists meet once again in the group stage. USA are predicted to dominate, but the Netherlands are a top side that has what it takes to progress deep as well. Considered to be this edition’s group of death, Portugal could provide some great upsets — unlucky for Vietnam, who are making their first appearance in the finals.
Group F – France, Brazil, Jamaica, & Panama
France and Brazil are both historically quite competitive when it comes to women’s football, having finished in the top four previously. It could go either way, but France is generally considered the stronger of the two. While Jamaica are a decent side, Panama are miles away.
Group G – Sweden, Italy, Argentina, & South Africa
Purely speaking in terms of odds, Group G is actually one of the tightest groups after group B. This is slightly misleading as South Africa are making their debut, and Argentina haven’t won a World Cup game in nine tries. Sweden are strong favourites, but Italy can pull it off too.
Group H – Germany, Colombia, South Korea, & Morocco
Our final group looks to be one of the easiest for the top spot, with Germany being miles ahead of the rest of the pack. The real contest is between Colombia and South Korea as they fight for the second qualification spot. Why not make a Women’s World Cup 2023 prediction on who will qualify? Other than those three, Morocco aren’t a bad side, but this group may prove to be too much for them.
Women's World Cup 2023 Betting Tips & Predictions
The 2023 Women’s World Cup is finally at our doorstep, with the first game starting at 8:00 am (GMT) on 20 July. Now is the time to start seriously preparing to place some bets, and there’s no better way to do so than through research.
If you’re looking to bet on some of the best teams in the tournament, you’ll need to know a bit about them. I’ve outlined a few key facts about the favourites of the tournament to get you started.
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USA
The USA have won four of the eight Women’s World Cups, finishing in the top three in every edition, and recently winning the 2015 and 2019 finals. To say that they’re a force to be reckoned with is an understatement.
The United States could be the first team to win three in a row and eclipse every other team combined in terms of tournament wins. Some of the world’s best players are from there, including Catarina Macario, Alex Morgan, Megan Rapinoe, among so many others. Their pre-tournament form is also perfect, having won their last eight.
They’ll be a tough act to beat, and anything short of making the final would be a disappointment for them. It remains to be seen if anyone can trump them (pun intended).
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England
If there’s one team who can beat the USWNT, it’s England! A truly stellar side with some great players capable of going all the way. Historically, England's best run was in 2015, when they finished third.
Their relatively easy group should mean that we’ll see some dominant performances, which will hopefully continue in the knockout stages. As far as World Cup predictions go, The Lionesses are one of our top contenders.
England's squad is littered with stars, including Beth Mead, Lauren Hemp and Leah Williamson.
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Spain
It’s been an incredible rise for Spain's women’s team, having only ever qualified for the competition twice in the past, winning just one game. They’re now one of the tournament's favourites, and it’s clear to see why.
At club level, nine Spanish Internationals play for Champions League winners Barcelona, who dethroned Lyon once again. Spain also boasts the current and two-time Ballon d'Or Féminin winner Alexia Putellas.
It may be an uphill battle to overcome the US or England, but the squad is well-equipped to force some pressure. Making it to the final is a real possibility, depending on the final brackets.
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Germany
A country steeped in football tradition, it’s no surprise that they are one of the favourites in this year’s competition. In Europe, they’ve won eight out of thirteen tournaments, making them by far the most successful team. They also won the 2003 and 2007 Women's World Cups.
More recently, the Frauenteam were losing finalists in last year’s Euros and will be looking to better that result this year — and who knows, they may even face England in the final again.
Germany has the team to do it with Alexandra Popp, young talent Lena Oberdorf, and Sara Däbritz to name but a few. Their squad depth is decent, and progressing deep into the tournament is a must. A top-four finish would be ideal — although it’s all about the draw.
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France
Rounding off our top five is another European powerhouse. At club level, Lyon have won eight of the last thirteen Champions League finals, featuring many French internationals. Internationally they have been less successful, as losing semi-finalists in the 2022 Women’s Euros and 2011 Women’s World Cup.
In typical French football fashion, something isn’t quite right in the French camp as Amandine Henry and Eugenie Le Sommer were left out of Corinne Diacre’s squad for the 2022 European Championships. Hopefully, they’ve settled their issues by now and are ready to compete.
Women’s World Cup Promotions
As of yet, there are no specific Women’s World Cup promotions or special offers, although there are bet builder specials and bookies offering competitive odds. Let’s look at a few of the top sites for Women’s World Cup betting.
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Betway – Accumulator Specialists
Kicking off our top bookies are Betway, who, as of right now, offer by far the most competitive odds on the outright market. Their match-specific odds are excellent, with detailed stats sections to help you get all the information you need.
This bookie is well-known for its accumulator betting options giving you enhanced odds on your Women’s World Cup predictions. The Betway welcome offer is, in fact, a £30 matched free bet if your first ACCA losses — it’s almost a free bet. Complementing this perfectly is the ‘Free Bet Club’, which gives you £10 every week if you spend over £25 on accumulators.
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Spreadex — Anyone Fancy a Spread?
Looking for something new and unique to spice up your bets? Well, look no further than Spreadex. It may be tricky to understand at first, but our guide to spread betting will surely fill you in on the subject. If spreads aren’t your thing, Spreadex offers fixed odds as well, and their Women’s World Cup odds are brilliant too.
Spreadex’s welcome offer is perfect for new punters — a bet £25 and get £50 in bonuses. The breakdown for the £50 bonus is as follows: 5 x £5 fixed odd free bets, 4 x £5 spread free bets, and 50 spins on Starburst. It really has something for everyone and is a good opportunity to get into spreads without forking out any dough.
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bet365 — They’ve Got it All
If you are looking for depth, you’ve come to the right place. bet365 offers a mind-boggling amount of markets on every single match. Prefer outrights? They’ve got them in droves with many markets to choose from. Their odds are competitive as well, and with frequent odds boosts and bet builders, bet365 is one of the best in the business.
Their bet £10 get £30 welcome offer is one of the more generous ones out there, and it can be used on any sport. These types of offers are excellent for tournaments as you’ll often need to use them in a short time frame. Why not use them on some of your Women’s World Cup 2023 predictions?
When & Where Will the 2023 Women’s World Cup Take Place?
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The 2023 Women’s World Cup will be held in Australia and New Zealand. It’ll be the first time either nation has hosted a senior FIFA tournament after they edged out Colombia in the bidding process by 22 votes to 13.
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This will also be the first Women’s World Cup held across two countries, and just the second World Cup to do so after South Korea and Japan co-hosted in 2002.
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Five cities from Australia and four from New Zealand will play host to the tournament. Those cities are Adelaide, Brisbane, Melbourne, Perth, Sydney, Auckland, Dunedin, Hamilton, and Wellington.
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The first game of the tournament will be played on 20 July 2023, with the curtain coming down a month later on 20 August.
Important 2023 Women’s World Cup Dates
The 2023 Women’s World Cup is just over the horizon, and there are a few dates on your calendar that you should keep free. So make sure you don’t miss out on any of the action! Remember, watching a match live is one of the best ways to make well-informed bets.
| Event | Date (Time GMT) |
|---|---|
| First Match: New Zealand vs Norway | 20 July 2023 (08:00) |
| R1 England vs Haiti | 22 July 2023 (10:30) |
| R2 England vs Denmark | 28 July 2023 (09:30) |
| R3 China PR vs England | 1 August 2023 (12:00) |
| First Round of 16 | 5 August 2023 (06:00) |
| First Quarter Final | 11 August 2023 (02:00) |
| First Semi-Final | 15 August 2023 (09:00) |
| Third Place Playoff | 19 August 2023 (09:00) |
| Final | 20 August 2023 (11:00) |
2023 Women’s World Cup Betting Strategy
If you’re planning on betting on the 2023 Women’s World Cup, you’d be wise to conjure up a strategy to maximise your profits. Here are a few TPP tips for betting on this summer’s tournaments:
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Form Going Into the Tournament
With the major continental tournaments behind us, it may be wise to watch some recent matches to determine how well-prepared a team is. This can help reveal some tactics, styles of play, or perhaps a few standout players.
Take England, for example. Off the back of winning the Euros, this calendar year, they’ve played six matches. They have won four, including the CONMEBOL UEFA Cup of Champions Final — the equivalent to the Finalissima in the men’s game.
The USA have played seven matches in 2023, they won all seven, scoring 17 goals, and conceding one. Every team they played against have already qualified for the Women’s World Cup.
Spain played six matches, winning five and losing once, scoring 23 and conceding four.
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Forget History
If you haven’t watched a lot of women’s football but are keen to bet on the 2023 World Cup, it’d be easy for you to just bet on the likes of the USA, Japan, and Germany to go all the way. They’ve been there and done it, right?
But other teams are emerging as favourites for the USA’s title. Spain have rarely been protagonists in the women’s game until now, while England — who have never made it to the World Cup final — are tipped by some to go all the way. It wouldn’t be a surprise to see a new Women’s World Cup winner crowned in 2023 — or at the very least, a European winner, which last happened 16 years ago in 2007.
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Check Out All the Outright Markets
The most popular outright bet is, without question, the winner of the tournament. But there are others which might tickle your fancy.
As we showed above, betting on group winners is a massive market, and is perfect for an accumulator. Other than that, you can bet on who will progress from the groups, the best team from a particular continent, the top scorer, the best player, the best goalkeeper, and many, many more.
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Identify Profitable Markets
There are stark differences between the men’s and women’s games, which means your betting strategy should be altered for betting on women’s football.
For instance, handicap betting could be a popular option in the group stages of the Women’s World Cup. With the tournament expanding to 32 teams, the likelihood of mismatches has increased. In 2019, the USA beat Thailand 13-0 and results like this could become more frequent at the next World Cup. Moreover, the goals market could be a popular option for early-stage contests.
In-play betting could be an intriguing avenue, too. With the matches set to be televised in the UK, you’ll get a good feel for the game and will be able to bet accordingly.
History of the Women’s World Cup
The Women’s World Cup predates its official inauguration in 1991. 21 years prior, in 1970, the first unofficial tournament was held in Italy as several nations lifted bans on women’s football in the decade that followed. That sparked a rise in prominence of the women’s game, and in 1988, the FIFA Women’s Invitation Tournament was held to decipher whether a global tournament was feasible.
The tournament was regarded as a success and FIFA swiftly moved to establish an official World Cup, which would first take place in 1991 with China hosting. The USA claimed victory in the first tournament as 12 teams took part.
Like the men’s iteration, the tournament has been held every four years since, with the USA emerging as the dominant force. In 1999, they became the only nation to win the World Cup on home soil after Brandi Chastain scored the game-winning penalty in a shootout against China as over 90,000 watched on in the Rose Bowl.
The tournament continued to expand and grow in popularity ahead of the 2019 Women’s World Cup, which served as the watershed competition in the worldwide growth of women’s football.
Previous Women’s World Cup Winners
| Year | Winner | Score | Runner-up |
|---|---|---|---|
| 2019 | USA | 2 – 0 | Netherlands |
| 2015 | USA | 5 – 2 | Japan |
| 2011 | Japan | 2 – 2 AET 3 – 1 Pens | USA |
| 2007 | Germany | 2 – 0 | Brazil |
| 2003 | Germany | 2 – 1 AET | Sweden |
| 1999 | USA | 0 – 0 AET 5 – 4 Pens | China |
| 1995 | Norway | 2 – 0 | Germany |
| 1991 | USA | 2 – 1 | Norway |
Who Has Won the Most Women’s World Cups?
| Team | Number of World Cup Wins |
|---|---|
| USA | 4 (1991, 1999, 2015, 2019) |
| Germany | 2 (2003, 2007) |
| Norway | 1 (1995) |
| Japan | 1 (2011) |
Women’s World Cup – All-Time Leading Scorers
| Rank | Player | Goals |
|---|---|---|
| 1 | Marta | 17 |
| 2= | Birgit Prinz | 14 |
| 2= | Abby Wambach | 14 |
| 4 | Michelle Akers | 12 |
| 5= | Cristiane | 11 |
| 5= | Sun Wen | 11 |
| 5= | Bettina Wiegman | 11 |
England in the Women’s World Cup
A tale of successes and heartbreaks, England’s Lionesses have had many ups and downs in their World Cup journey. Forgetting their recent history, where they’ve been fairly competitive, England have long been minnows of the women’s game.
Here’s how they’ve fared at the pinnacle of women’s football:
| Year | Result | GP | W | D* | L |
|---|---|---|---|---|---|
| 2023 | Qualified | ||||
| 2019 | Fourth Place | 7 | 5 | 0 | 2 |
| 2015 | Third Place | 7 | 5 | 0 | 2 |
| 2011 | Quarter-Finals | 4 | 2 | 2 | 0 |
| 2007 | Quarter-Finals | 4 | 1 | 2 | 1 |
| 2003 | Did Not Qualify | ||||
| 1999 | Did Not Qualify | ||||
| 1995 | Quarter-Finals | 4 | 2 | 0 | 2 |
| 1991 | Did Not Qualify |
*Draws include knockout matches decided by penalties
They’re on the up, as the trend suggests, and the youthful squad is continuously pushing the boundaries and reaching new heights. When watching them, you get a sense that this team is special — that’s definitely what I felt when watching last year's European Championship.
So could it be coming home this year? It’s tough to say — the increase in popularity of the sport has meant an increase in competition. While it may be a tall order, they can pull it off with good performances and a little luck.
Women’s World Cup Key Stats
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Brazil’s Marta is the all-time leading scorer in the Women’s World Cup with 17 goals.
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Only four nations have won the tournament (USA, Germany, Japan, and Norway).
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The USA have won the Women’s World Cup a record four times.
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Germany and USA are the only teams to win the World Cup back-to-back and the only teams to win it more than once.
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The USA have finished inside the top three of every tournament.
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Only one team has won the tournament as hosts (USA – 1999).
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USA’s Kristine Lily has made a record 30 appearances in the Women’s World Cup Finals.
Women’s World Cup 2023 Betting FAQs
The 2023 Women’s World Cup gets underway on 20 July, with host nations Australia and New Zealand playing against their respective opponents on the opening day. The tournament concludes a month later on 20 August.
Australia & New Zealand will host this year's tournament, making it the first time two nations host the same Women’s World Cup.
As of right now, the USA are the favourite to win the tournament, with England and Spain trailing close behind.
The odds of England winning the 2023 Women’s World Cup are currently set at 9/2 (depending on the bookie). They are the second favourites.
The USA have won the tournament a record four times, Germany have won it twice, and Japan and Norway have won it once each.
We recommend using the best bookmakers for football betting. These include bet365, Betfred, and 10bet.
ThePuntersPage Final Say
The Women’s World Cup is ever-increasing in popularity, and 2023 is set to be the biggest tournament yet! The quality of the women’s game is staggering, and it’s a brilliant opportunity for all football lovers to enjoy some high-level football and potentially return a tidy profit, too.
The popularity of the event means bookmakers will offer an array of markets and special offers, which any betting enthusiast can make the most of.